A billboard (also called a hoarding in the UK and many other parts of the world) is a large
outdoor advertising structure (a billing board), typically Save me from Emigration,» reads Feilim Mac An Iomaire's billboard in Dublin, which advertises his 10 - month search for work and desire to stay in Ireland.
Ward recasts tropes of
outdoor structures — the monument, the playground, lawn ornaments, architectural barriers, and the
advertising sign — into surreal and playful creations.