«The higher number of black and Hispanic children now being identified with autism could be due to more effective
outreach in minority communities, and increased efforts to have all children screened for autism so they can get the services they need,» he added
in an agency
news release.
WE CREATE BUZZ... —
In the media — reviews,
news coverage and interviews — Book publicity, press
releases, targeted
news media
outreach — Social media campaigns, live and virtual book events and speaking engagements — Book Tours and Author events
Southern Regional Health System (Riverdale, GA) 07/2004 — 03/2006 Public Relations Coordinator • Developed and implemented comprehensive public relations strategies for the hospital system, holding responsibility for various media relations tasks including
news releases, media inquiries, and interviews • Acted as primary hospital spokesperson for television, print, and radio communications • Maintained internal communications including employee newsletters, physician newsletters, trade publications, internal advertisements, and the Prism magazine which was distributed to Clayton County residents on a quarterly basis • Facilitated effective relations with all internal and external audiences, including area residents and businesses, staff members, volunteers, and both state and county officials • Scheduled, planned, and promoted healthcare
outreach and educational activities including fairs, tours, and local events • Solicited the input, review, and approval of various parties
in the preparation of marketing plans and related budgets, as well as for the coordination and selection of qualified candidates to speak at community events on various health - related topics • Monitored patient complaints as appropriate, providing valuable feedback and guidance with respect to issue resolution • Exceeded educational requirements for fire safety, general safety, infection control, and hazardous waste management
Porter Novelli (Chicago, IL) 2004 — 2005 Assistant Account Executive, Health Care Group • Performed extensive research for product launches, partnership opportunities, field experts, and media targets while aiding
in public relations
outreach and securing coverage
in broadcast and print outlets • Utilized trade publications to secure numerous placements promoting FDA product approvals • Produced monitoring reports for clients of media relevant to industry and competitor
news • Worked closely with client and vendor contacts to create and distribute important video
news releases