Not exact matches
The practice of running separate
campaigns without developing a long - term social, mobile and
digital marketing
campaign strategy is counterproductive to building a strong, genuine relationship with your customer and a strong brand presence
overall.
In addition to the obvious drain on resources and ad spend that click fraud represents, it can also skew your metrics and interpretation of your
overall campaigns and make your
digital marketing strategy harder to figure out in general.
Cambridge Analytica executives have been accused of exaggerating the usefulness of their methods, and it remains an open question how much of an impact their efforts had on the Trump
campaign in 2016 (though no one is disputing how effective Trump's
overall digital operation was).
I could easily make
digital a large part of every recommendation, but it has to make sense for the target audience we are trying to engage and what the
overall goal of the
campaign is.
Key responsibilities of the role: The company are looking for a Marketing executive to help create, optimise and report on
Digital campaigns across a portfolio of clients in order to fulfil the client's overall digital media marketing obje
Digital campaigns across a portfolio of clients in order to fulfil the client's
overall digital media marketing obje
digital media marketing objectives.
If you reach
digital account director level, you will have
overall responsibility for managing accounts, strategy and
digital marketing
campaigns.