«I think Bernie's a helluva guy and has a lot of good ideas, but clearly he missed a couple days of class when they were going over economics at the U. of Chicago,» writes Jeremy Thornton, an account executive at Lamar Advertising, a small
ad firm in Bridgeport, West Virginia.
So are venture capitalists, who since 2007 have invested US$ 4.7 billion in 356 online -
ad firms according to Dow Jones VentureSource, a research firm owned by News Corp..
When it comes to competing for ratings and ad dollars, Brad Adgate, senior vice president of research for
ad firm Horizon Media, told Fortune that he sees Fallon as the easy pick to lead the pack.
The first is communication between social media
ad firms and their clients.
David Rosenblatt — former CEO of online
ad firm DoubleClick and current CEO of online luxury retailer 1stdibs
What people are talking about today: Martin Sorrell, CEO of WPP, has resigned from the company he built into the world's biggest
ad firm, with revenue of $ 19.7 billion last year and 134,413 employees globally.
A Drug Policy Alliance billboard referencing Bloomberg's past pot smoking was rejected by
an ad firm that at first cited politics «from the mayor's office.»
[An aside — will
ad firms start using even more super-slo-mo footage, like languidly waiving flags, that will be recognizable when a viewer's zipping through?]
The state's $ 251 million contract with
ad firm BBDO also included campaigns highlighting Taste - NY and relief efforts for Hurricane Sandy.
In 2011, Empire State Development awarded a $ 50 million contract to prominent
ad firm BBDO for marketing economic development initiatives, the audit showed.
The large no - bid contract to Siegelvision has raised eyebrows because there is no shortage of
ad firm competition in New York City, long considered the global capital for advertising and marketing firms, sources said.
The group is still working on its campaign strategy, but it has locked down another DC - based
ad firm: left - leaning The New Media Firm, which was involved with the successful earned sick time ballot question in 2014.
Gorman is a 35 - year veteran of the advertising and communications industry and has held senior positions at some of the world's largest
ad firms working on some of the world's largest brands (as well as some of the smallest).
Chitika is
an ad firm which could play some role in the figures, but given the near - ubiquity of the importance of web browsing in tablet use I'd say this shows that the hype about competing tablets is just that: hype.
Dear
ad firm that put together Sony Ericsson's latest round of Xperia PLAY promos: thank you.
According to a January report by
ad firm Chitika Insights, which tracked post-Christmas share changes for tablet usage in 2013, the Kindle Fire fared the best in terms of eating away at the iPad's dominance in North America.
In the early 1990s, Bishop opened his own
ad firm and circled back to beverages, this time as a producer, as well as promoter.
Not many details at the moment but a very reliable source was present at a presentation at a conference held by in - game
ads firm Massive that confirmed that Infinity Ward will be taking the helm for the next COD, and that it will be called Call of Duty: Modern Warfare 2.
Although his comments came following speculation that Microsoft is planning to buy web giants Yahoo and / or Facebook, it has kept a keen acquisition strategy towards games, spending big on the likes of Rare, Lionhead, and in - game
ad firm Massive.
To promote its message, ACCCE hired a top
ad firm out of Vegas and a well - connected Washington PR outfit, spending three times as much last year as the health insurance industry did on the «Harry and Louise» ads in 1993 - 94.
The search engine giant says it's partnering with bike company Specialized and
ad firm Goodby Silverstein & Partners on a contest called the «Innovate or Die Pedal - Powered Machine Challenge.»
It is put together by Montreal
ad firm John St. for Cieslok Media, which happens to own the billboard and who says «it made sense to leverage our digital sign on the Gardiner to amplify this message for the general public good.»
Answer: Have you considered turning your entire home into a billboard for
ad firm Adzookie?
The Cruz campaign shifted its digital ad buys to Targeted Victory, the experienced digital
ad firm that handled digital for Republican Mitt Romney's 2012 presidential run.
Alexa Tonner, head of partnerships at the digital influencer
ad firm Collectively, said a few years ago, there was a «fever pitch» among marketers to work with Vine stars.
The PAC did not disclose exactly what
ads the firm worked on, or the specifics of the data and targeting services it provided.
«I'll take my chances,» says Bodhisatwa Dasgupta, 35, creative director at a Gurgaon - based
ad firm.
While data trackers make a lot of the information about your digital activity somewhat anonymous to protect privacy, the information can still be used by digital
ad firms to match you with an IP address or social media profile.
Not exact matches
According to a leaked memo obtained by BuzzFeed, an Australian agency owned by the global advertising giant Omnicom — which handles advertising and marketing campaigns for all of the major Fortune 500 brands including McDonalds and Apple — has advised its staff that many of the
firm's clients are asking that their
ads not appear on Breitbart.
Even after a return to (low) growth, Yahoo will continue losing share of the worldwide search market as other players — including Google, Baidu, Microsoft and Sohu — grow their search
ad businesses more quickly,» the market research
firm reported Monday.
More precisely, Adblock Plus and its partner in this endeavor,
ad - tech
firm ComboTag, take a combined 30 % cut of that 20 %.
First, the forecast: Market research
firm eMarketer predicts further declines in net
ad revenue from the company is it presumably continues its pending sale to Verizon.
-- Harris Bernstein, VP of account strategy at Criteo, an advertising technology
firm offering personalized
ad retargeting across devices for digital brands.
In November, the digital
ad platform AppNexus said that it was banning Breitbart from using its
ad tools because the site promoted racism and content that might incite violence, which was against the
firm's rules.
The
firm exploited Facebook's data rules to vacuum up data from some 50 million Facebook users in 2014 as part of an operation to seed attack
ads on the internet during the 2016 US election.
Aside from
ads, social media
firms like Twitter will have the difficult task of addressing fake cryptocurrency news on their own platforms.
(YouTube won't disclose how many
ads are viewed the whole way through, but a study conducted by research
firm MetrixLab found that 94 % of people skip pre-roll
ads.)
Sooner or later, every successful company confronts the dilemma of hiring an
ad agency (for the purpose of this screed, we'll use that term to describe marketing services companies of all stripes, such as creative
ad shops, digital agencies, PR
firms — the whole hairball).
When InBev asked candidate
firms how much extra work they'd be willing to do without compensation and how much longer than the company's already astonishing 120 - day payment terms agencies would be willing to wait for their money, the
ad biz was in high dudgeon.
«It's still a shock moment,» says Chiavegato, the vice president of marketing at Spanish
ad tech
firm Marfeel, speaking by phone on Friday.
We have had some investigations of them that didn't lead to cases, but we see the primarily responsible party as the brand or an intermediary
ad agency or PR
firm or the like.
Ad tech
firm Verve has quietly cut staff in a «rightsizing» that includes its sales VP Uber investor Pishevar takes another shot — this time legal — at Benchmark
• Clinch, a New York City - based video
ad personalization
firm, raised $ 3 million in Series A funding.
In 2012, Samsung spent $ 401 million advertising its phones in the U.S. to Apple's $ 333 million, according to
ad research and consulting
firm Kantar Media.
A Goldman Sachs spokesman, Andrew Williams, said showing it to people above that age range would have wasted money: roughly 25 percent of those who typically click on the
firm's untargeted
ads are 65 or older, but people that age almost never apply for the analyst job.
Job sites routinely feature
ads from
firms like Alibaba, Baidu and Tencent for positions that are open only to men.
If you're trying to hire an
ad agency to help you with your Google AdWords campaign, don't bring any
firm on board until you've done your homework.
Just look at the titles of the advertisers with the most effective Winter Olympics
ads, according to an analysis by analytics
firm Ace Metrix: Smucker's, «Hardworking Olympians;» GE, «Childlike Imagination — What My Mom Does at GE;» Bounty, «Julie Chu: Has to Credit Her Mom;» and Jif, «Kids with the Olympic Dream.»
Social media research
firm Networked Insights found that 25 % of the comments made across social media sites about the
ad were negative ahead of the game, The Wall Street Journal reported.
«If they win Mom's heart — and believe me, moms are crying when they see that
ad — then moms in the grocery aisle are buying P&G products,» said Allen Adamson, managing director of global branding
firm Landor Associates.