Sentences with phrase «own back cover copy»

This includes, in my mind academic abstracts of papers, back cover copy of books, copy on website pages, and advertisements about a product.
Back cover copy counts.
A well designed cover draws the reader in and the blurb (ebook) and back cover copy (print) is what sells it.
Should I, as a reader with limited reading time, be concerned that back cover copy is produced with the help of editors and marketing departments?
Yes, they do light editing (but expect the author to have a round already completed before submission); yes they do the cover design and back cover copy (it doesn't mean that you will like, much less love it); yes, they do the interior design (ditto here); and no, they don't do much in marketing (they expect you be the lead and underwriter of any campaign).
It will make them wonder what you book is about and move from the cover to your blurb or back cover copy, where your writing will pull them in.
While I can see why this might concern some agents, most authors also don't end up writing their own back cover copy either.
So there are my suggestions for great book back cover copy.
To me, the query letter itself sounds precisely like back cover copy, academic abstracts, and advertisements — in other words, it seemed to fit into category 5.
Upside # 3: If you are good at blurbs and back cover copy, the editor will see it on your book and be able to use what you have written, which will save them time in writing them (Yes, editors write blurbs and back cover copy).
Downside # 3: If you suck at cover design and back cover copy, and I mean really suck, it might hurt your submission to editors instead of help by presenting them a clean and professional product.
If you're put off by the back cover copy (which basically says, this book is so good we can't tell you anything about it), read a few pages and see if you're not captivated by the voice of Little Bee, a 16 - year - old Nigerian refugee with a surprising connection to Kidman's well - to - do character, Sarah, and her husband.
I'm not normally a fan of book trailers — most of them are either cheesy or amount to little more than a dramatic reading of the back cover copy, which doesn't thrill me.
Think of your back cover copy like a movie trailer, giving enough details to interest readers, but not so much to spoil their fun.
Your back cover copy should answer «Why should I read this book instead of that other one on the same subject?»
That means you'll want to include your book cover, back cover copy, links to where your book can be bought online, and possibly even excerpts, as well as reviews of your book.
The most important question you must answer in your back cover copy is: Why and how will the reader benefit from this book?
Mill City Press knows how difficult it can be to write effective back cover copy — and how important it can be to your book's success.
Learn how back cover copy is a powerful sales pitch to hook potential readers through a strong book summary & author bio.
Once you wow your potential readers with an excellent front cover, the next part of your book that'll hook them is your back cover copy, which is publishing speak for the information that appears on the back cover.
If readers expect one type of story based on your back cover copy but actually find something else entirely within the book's pages, they'll feel tricked and misled.
Your back cover copy is your most powerful point - of - purchase sales pitch.
And if they go indie with a story, they are learning how to write blurbs and back cover copy that will sell the books both electronically and in paper.
So the editors write the blurbs and back cover copy, usually at the last minute, often from memory of a book read long before.
Full description: You have up to 4,000 characters; this is the equivalent of your back cover copy, Amazon description, or what you used at CreateSpace.
How are cover blurbs and back cover copy done in traditional publishing?
If you know members of your audience well, then you know the problems they face; your back cover copy should tell how your book addresses these problems head on and helps readers overcome a challenge or succeed.
The third example shows how part of the back cover copy (the author bio, in this case) can show up on the inside flap of a hard cover book.
Our experienced team can craft a back cover copy for you, saving you the hassle and headache while giving you a head start in the race toward sales.
But only the editor has read the book, so it's the editor's job to write the sales blurb and back cover copy and some of the catalog copy.
Remember, almost every potential reader will see your back cover — whether in person or online — so both your back cover copy and author biography need to fit together to really draw in your audience.
• WHAT WILL YOUR BACK COVER COPY SAY?
Whichever path you choose, following these helpful tips will ensure your back cover copy is perfectly suited to selling your book — before readers even crack the cover!
You can change the subtitle, rewrite the book and reload it on Amazon, change the cover design, the blurb, the flap jacket and back cover copy, and so on.
And out of the hundreds of books at your fingertips, it is the back cover copy (BCC) that helps you decide whether or not a specific book is for you.
This information is usually pivotal for the book, and reveals information or facts you wouldn't be able to find in the back cover copy or the beginning of a book.
Unlike printed books that readers might be more likely to pull of shelves, read bursts and endorsements and peruse back cover copy, you are grabbing the readers attention with the front cover only online.
Then use this sentence in your book's sales copy, back cover copy, marketing pieces, web site, business card, and anywhere you're talking about your book.
Back Cover Copy: The text on the back cover or inside flap of a book that «sells» the story to potential readers
Inside that folder are documents: the back cover copy, the outline, a list of things to fix / check on in later drafts, and the manuscript.
You can also do much of this research on Amazon since most book listings feature the back cover copy, or an expanded version of the back cover copy.
Here are some examples of fiction and nonfiction back cover copy drafted by our team that you can click on to view:
We know how difficult it can be to write effective back cover copy — and how important it is to your book's success.
Once you've finalized the front cover and interior of your book, we'll design the back cover and spine to the printer's specifications, placing all the necessary elements, such as your back cover copy, logos, and bar code.
Or, have you made the common mistake of using your back cover copy for your book description — copy designed to grab a readers attention when they pick up your book in a store but not necessarily search optimized.
You can fill it with the back cover copy, the Amazon book description, or something similar.
Follow those four steps and you've got effective back cover copy.
An interested reader will skim the back cover copy or the online description, and if they need a little something more to convince them to buy your book, they'll read the first page.
Sample topics: writing pitches and back cover copy, book covers, writing a successful synopsis, creating reader expectations, book tours, etc..
The same goes for back cover copy.
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