Sentences with phrase «own voter file»

As of November 7, more Republican - affiliated Pennsylvania voters had cast early ballots than Democratic voters, according to TargetSmart voter file data obtained by the NBC News Data Analytics Lab.

«The RNC was the voter file of record for the campaign, but we were the intelligence on top of the voter file,» Oczkowski told Wired.

Cambridge's website describes using the company's «unique data - rich voter file» to build high - tech profiles for all North Carolina voters that were used to increase turnout and help Tillis unseat Democratic Sen. Kay Hagan.

The Cruz algorithm was then applied to what the campaign calls an «enhanced voter file,» which can contain as many as 50,000 data points gathered from voting records, popular websites and consumer information such as magazine subscriptions, car ownership and preferences for food and clothing.

Cambridge's website says the company's «unique data - rich voter file» was used to build high - tech profiles for all North Carolina voters and increase turnout, helping Tillis unseat Democratic Sen. Kay Hagan.

My data request tested a hypothesis: Were American voter files exported to the United Kingdom?

Read a Q&A with Pew Research Center's Ruth Igielnik and Scott Keeter about a recent study about voter files.

By 2014, if you weren't cookie targeting a voter file, you were doing it wrong.

Today we are introducing the NationBuilder Election Center — a free nationwide voter file that also includes an API designed for developers.

Also note that companies like Catalist and NGPVAN don't just sell the voter file; they typically add additional data, for instance by cross-referencing voter information with consumer databases to build up demographic profiles of individual citizens.

Most digital political professionals will think of voter file / cookie - targeting or IP - targeted online ads when the word «addressable» comes up, but more and more cable and satellite TV providers can now direct ads at specific households based on demographic or voter data.

It's good for major players like Amazon, but it's bad for virtually every other type of third - party advertiser, including anyone using a voter file.

Next, companies in the political space take all or part of a campaign's «voter file» — the database of registered voters for their district — and match it to consumer - advertising databases linked to those cookies.

In 2010, differentiation meant cookie matching the voter file.

As voter file cookie targeting falters in this campaign season, other options remain.

Addressable television's rise is choppy and uncomfortable, but in many places, a voter file - targeted pre-roll ad can end up on a television screen instead of computer.

In this campaign season, if political advertisers are only cookie targeting a voter file, they're in trouble.

We were there with a simple mission: sell the idea of working with DSPolitical to launch the first voter file targeted digital ad campaign in British political history.

We looked earlier at C&E Magazine's coverage of a Facebook API change that gets rid of a popular way to connect Facebook to a voter file, but that wasn't the only juicy story in this issue's Technology Bytes column.

The DCCC's Brandon English came back with an excellent reply, that the fundraising paid for millions of voter contacts that would otherwise not have taken place, and that the D - trip will be going through the voter file once the data's available to try to quantify any effects.

Critically, your supporters need to CHOOSE to allow your campaign to access their friends, but once they've agreed to do so, the technology matches them with individual voters the campaign has prioritized for contact based on its voter file data.

Because it's not terribly expensive to append email addresses to voter file records, and tools like NationBuilder can match social media to emails, campaigns can trim direct mail budgets by engaging with people on social media who they know prefer to talk digitally.

TechPresident reports that the Obama campaign tested their new «Dashboard» system to let volunteers from around the country make calls into Wisconsin, the AFL - CIO has trialed software that matches voter lists with volunteers» Facebook friends to let them call targets that they actually know rather than total strangers, and the Walker campaign combined VoIP with digital voter files to automate the connection between identification calls and data entry.

I guess I should go patent door - knocking, phonebanking and direct mail based on a voter file before someone else snaps them up.»

A man claiming to be an unaffiliated voter filed a complaint against Panepinto because he used his wife's image, State Supreme Court Judge Catherine Nugent - Panepinto, in campaign flyers.

Some of this data would have been recognizable to party operatives at the turn of the 19th century, such as voter files that contain information about the party registration and issue interests of citizens.

While Rospars was in charge of the entire political operation, Malover helped build software and took care of integrating data and voter files.

For example, a national voter file popped up on a bare IP number late in 2015, and a huge trove of voter data sat out in the open for two weeks in June of this year.

The ProtectMarriage.com coalition used the Web to fuel fundraising, volunteerism, and voter persuasion, and two tactics in particular may have given them an edge: online ads targeted using voter file data, and a last - minute get - out - the - vote ad blitz.

Just as campaigns send out «walk lists» of potential supporters for volunteers to visit based on the voter file, they could provide volunteers with an «email list» of neighbors for them to contact directly.

As you gather these data, you feed them back into the voter file and — here's the key part — adjust your models (and hence your outreach targeting) accordingly.

CampaignGrid will argue that they were the first to use voter file data to target advertising, and maybe they're right.

«Shit, you think the Russians can't get a hold of a voter file if they want?»

In fact, a friend sent over an email earlier today from a group calling itself Unlock The VAN, which includes NationBuilder in its coalition... a company that appears to have let a national voter file get online late in 2015.

So you'll also be asked to enter data into VoteBuilder, the Democratic Party's digital voter file, whether you have a smart phone to keep in touch with the campaign, to do distributed phone banking from home via an online integrated platform, and to lend data and profile updates from your social networking profiles (Facebook, Twitter, etc) to the campaign.

Why direct ads at a particular audience by zip code, for instance, when you use a voter file and a commercial advertising cookie pool to zero - in on individual voters one by one.

Again, match them up to your voter file and fire away.

Direct mail mavens have been using voter files and consumer databases to target messaging and fundraising appeals for decades and data - targeting online ads is a natural extension of that mindset and skillset.

First, you can hook into the National Change of Address database to make sure the data in your voter file is up - to - date (folks in this country move more often than we have elections).

Soon after, working for the new chairman, they rebuilt the party's technological systems, implemented a new online campaign platform, and led the effort to create a national voter file and database system.

On Wednesday, he did his own analysis of the voter purge in Brooklyn, crunching the numbers from the state voter file and looking at how Kings County routinely purges thousands of people from the rolls every year.

All this begs the question: How does Cambridge Analytica then connect up to 5,000 data points of consumer behavior with American voter files to build their profiles?

More than 9 million calls made via the online phone - banking tools on MyBO and Neighbor to Neighbor allowed remote volunteers to help «clean'the voter file before local teams ever made contact.

And not just for Facebook ads, since Virginia Democrats also used a Facebook app that matched the central voter file with supporters» friend networks.

The company also (perfectly legally) bought consumer datasets — on everything from magazine subscriptions to airline travel — and uniquely it appended these with the psych data to voter files.

A key element in the Democratic win in Virginia this week was the ability to adapt Obama campaign capabilities to integrate historic voter file data and recent data from field organizers and partner groups with analytics capabilities to develop targeting models, representatives from NGP VAN, Blue Labs and the Virginia Democratic Party said in a press call Friday.

«The State Democratic Parties own the voter file data in Votebuilder and decide what kind of companies the data can be shared with,» Fishman said in an emailed statement.

First, Republicans continue to lack a collaborative voter file tool like VAN, where information such as who has voted can be shared across many campaigns.

The product matches supporters» Facebook friends to the voter file, then walks supporters through strategically targeted interactions with their friends.

In addition to a deep bench of well - trained staff and a superior enhanced voter file, Democrats benefitted from the technology edge over Republicans provided by NGP VAN.