The company, with over $ 41 billion in sales last year, placed a bigger bet on
the packaged meats space with the $ 7.7 billion acquisition of Hillshire Brands in 2014.
Woolworths and Wesfarmers» Coles are devoting more floor
space to fresh food such as fruit and vegetables,
meat, fish, dairy and chilled meals — thus reducing
space for
packaged groceries and general merchandise.