Sentences with phrase «packaging of the product plays»

In the eye of the consumer, the packaging of a product plays a fundamental role in the preservation of a brand's image.

Not exact matches

The packaging plays a big role here, as this is the buyer's first point of contact with the product.
Today and in the future, corrugated packaging plays an increasingly important role in the branding, as well as delivery, of consumer products.
While protecting the container's contents must be the prime role of beer packaging, it is the consumer's first physical connection with the product, and its label has a key role to play in conveying the nature of packaging's contents.
Given the life - saving and life - sustaining nature of pharmaceuticals and medical devices, packaging plays significant roles in maintaining product quality and promoting safe and effective use.
Tony Sarsam, chief executive of Ready Pac Foods, will talk about the company's fresh products as well as the role packaging has played in moving this $ 600mn company forward at the Best of Food and Beverage Packaging conferencepackaging has played in moving this $ 600mn company forward at the Best of Food and Beverage Packaging conferencePackaging conference Oct. 28.
Lead Judge David Luttenberger, CPP, global packaging director for the Mintel Group, said, «Helping consumers understand the importance of packaging [is a challenge], whether it's in food, drink, medicine or just giving them economical access to the products that they need every day... to make their lives easier, more convenient, safer and make them feel more confident not only about the products they buy, but the role packaging plays in helping ensure that those products maintain their freshness, their quality and their efficacy.»
Although increased global concern about the environment is largely focused on single - use plastics at present, the importance of sustainable design will play a much greater role in all packaging decisions; returnable and 100 % recyclable glass, with its well - established collection infrastructure across Europe, is well placed to provide customers with fresh options for all their food and drink products.
The U.S. food, beverage and consumer packaged goods industry plays a unique role as the single largest U.S. manufacturing employment sector, with 2.1 million jobs in 30,000 communities across the country that deliver products vital to the wellbeing of people in our nation and around world.
Martin Greb, creative consultant and Impact Centre manager at DS Smith, concluded: «Grasping the psychological buying habits of the shopper and their behavior at the shelves plays a decisive role in developing products and effective packaging.
«Packaging plays a vital role the overall branding strategy for drinks products and, as such, we're delighted to support these new awards which celebrate and acknowledge the success story of Scottish gin and the key contribution that branding has made towards the remarkable success of this burgeoning industry.»
As part of that same giveaway you can enter to win 1 Sphero ~ the toy that teaches robotics ~ great for teaching kids while they think they're playing and 1 package of Rich Products Our Specialty Nut - Free Frosted Cookies.
The Rival allows for plug and play, so you can rip the mouse straight out of the packaging, whack in the USB and game away, but to take complete advantage of the product its best to install Steelseries custom engine, which sadly doesn't come packaged on a disc with the mouse itself.
These kits played a central part in Rhoades's self - devised marketing strategy of the product and were originally packaged in Ivory Snow detergent boxes from 1972, selected for their logo featuring the actress Marilyn Chambers holding a baby.
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