I have written before about how lawyers can use unbundling as
part of a marketing strategy for their law firms to differentiate themselves from traditional full - service law firms that stick to the billable hour model.
Makers of alcohol don't enjoy the same direct relationship to the consumer that, say, brick and mortar retailers do; as a result, campaigns such as these that raise awareness are a
crucial part of their marketing strategy.
They also are
part of a marketing strategy which tries to get around restrictions on the advertising of artificial baby milks directly to the public (widely disregarded in any case).
Personally, I've never done kindle pre-orders for my books —
because part of my marketing strategy involves giving the books away for the first three days after publishing (but I will write about that later).
Ford Motor Co.'s Lincoln brand sees regional shows, which are focused on consumers rather than on attracting worldwide media coverage, as an
important part of its marketing strategy, said Robert Parker, Lincoln's head of marketing, sales and service.
Lorenz has also handled public relations and marketing for numerous doctors, lawyers, authors, inventors and entrepreneurs since 1980, and is an
integral part of the marketing strategy for many clients.
Most importantly, you want to make sure that content promotion is always
a part of your marketing strategy.
Z Gallerie used a personality quiz as a way of bringing results that offered personalized product recommendations as
a part of their marketing strategy.
Using quizzes as
a part of your marketing strategy is one of the most underrated types of content that every marketer should be trying, and we'd be lying if we didn't tell how effective they really were.
As
part of its marketing strategy, Finnair is boasting that the route provides regional travelers with the shortest connection between Asia and Europe, with layovers as little as 35 minutes to major hubs including London, Paris and Amsterdam.
I've previously discussed how Facebook ads should be
a part of your marketing strategy, and I stand by that today.
Having positive reviews to your business name is an incredibly strong tool, so
part of your marketing strategy should be directed toward collecting reviews from current clients.
But because the distribution of media kits can get a little expensive, you've got to make relationship - building
a part of your marketing strategy.