Music lovers, for example, might see a pair of high - end headphones in
their particular video ad.
Not exact matches
Maybe focusing on one
particular course that teaches
video production at the college makes way more sense, mimicking what you see in the Wix
ad, because then a potential student can imagine what it is like to take that course.
For example, they can show a
particular Cheetos
ad only to single men aged 17 to 41 who live in New York, are Yankee fans and enjoy the «World of Warcraft»
video game.
For instance, they showed a Saturn
ad that used Google Earth images to zoom in to a
particular dealershp in Las Vegas and then dissolved to a
video of the manager OF THAT STORE, plus a call to action — one of 20 different
ads that would be served up depending on where the viewer lives.
But the
ad - targeting world changed in 2014, with vendors like DSPolitical (via DemocraticAds.com), CampaignGrid (via CampaignGridDirect) and Targeted Victory launching «self - serve» platforms that allow down - ballot campaigns for state legislature, mayor, city council and even school board to buy banner
ads and even pre-roll
video ads (if enough volume is available) that appear on a huge range of content websites, all targetable at
particular slices of their own electorates.
Explaining that his clients crave a
particular video game look, he blew away the audience with stunning examples of how
video game aesthetics shape the world of moving images, from film to
ad clips to television design.