ComScore's new Activation solution suite creates audience segments that can then be deployed internally or through third -
party ad tech platforms.
Not exact matches
Specifically, the
tech giant is shuttering its five - year - old Partner Categories program, which lets advertisers use data from third
parties to deliver
ads to specific consumers.
When I asked about the controversies that Facebook is currently embroiled in (Russia meddling, out - of - control
ad platform, data abuse by third -
party developers,
tech addiction), Cook called out advertising - based business as problematic.
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ads when you visit Lawyer
Tech Review.
Content and some
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party ad server.
Sen. Mark WarnerMark Robert WarnerZuckerberg announces support for regulating political
ads on social media United Talent Agency announces third annual White House Correspondents»
party Overnight
Tech: Latest on shooting at YouTube Facebook deletes more Russian accounts Trump keeps up attack on Amazon Senators press Grindr on privacy MORE (Va.), the ranking Democrat on the Senate panel, reportedly said that he and Burr have agreed on the testimony.
The bulk of Alphabet's revenue is from
ads, logging about $ 24 billion in revenue in the third quarter between the
ads it sells on its own branded websites such as Search and Gmail, and the
ads it serves via its
tech on third -
party sites.
What's more, the bank says that the social network's changes in response to the scandal so far — like shutting down use of third -
party data for
ad targeting — will help strengthen its moat in the style of other
tech giants.
«Certainly some categories (of advertiser) use this third
party data tool (third
party data) more than others,» said Lance Neuhauser, CEO of the digital
ad buying
tech company 4C.