Sentences with phrase «population as a gimmick»

While Kinect was viewed by many in the «hardcore» segment of the gaming population as a gimmick, Microsoft trudged on and tried to improve the sensor in the Xbox One.

Not exact matches

So entrenched is this marketing gimmick that Trade Minister François - Philippe Champagne now talks about Canada as a gateway to more than 1 billion people, a figure he derives from adding the populations of North America and the European Union, another big, rich economy with which Canada enjoys preferential access as of earlier this month.