Of course, this involves a legal agreement that would give the creator of the content
a portion of advertising revenue or some other form of value, but it may make the onus of protecting intellectual property all the greater.
Facebook gives
a portion of the advertising revenue from the latter method to the data aggregators.
Not exact matches
But it might also be a boon for competitor Alphabet, which controls a large
portion of publisher
advertising revenue through its Google DoubleClick service.
Only a tiny
portion of the company's
revenue is derived from mobile
advertising today — but that's because Facebook is just getting started.
Marek demonstrated that The Onion had already been receiving a larger
portion of its
revenue from its digital
advertising, with only two full page ads printed in the most recent paper edition.
With that in mind, teams will all receive an equal share
of net
revenues from league - wide
advertising, ticketing, and broadcast rights deals; at the same time, they will keep all local
revenues up to a set amount each year (past that amount, a
portion of the local
revenues will go back into the league - wide shared pool for teams).