Meaningful data supports automation's role in fueling the mid-funnel
portion of your content strategy.
Not exact matches
In today's always - on
content dominated landscape, corporate sponsorships are responsible for major
portions of brand marketing
strategies.
The middle
portion of the buyer's journey is equally as important in defining a brand's longevity and the success
of its
content marketing
strategy, but many
content marketers either devalue this middle process or fail to invest in its maturation.
This may be for several reasons including resistance to change, uneasiness or lack
of knowledge
of how to transform teaching techniques, or even the fact that active learning
strategies may consume a large
portion of class time needed to fulfill course
content requirements.