Sandwich chain Subway has used calorie disclosures to
position itself as a healthier alternative to rivals like McDonald's and Burger King Worldwide Inc..
Not exact matches
There is still a demand for herbal
alternatives and
healthy products — that's what we are seeing in the market in Jamaica,
as well
as the rest of the Caribbean, so we expect to maintain our
position in this market.
The makers of energy drinks have managed to get away with
positioning these products
as healthier alternatives to regular soft drinks.
The popularity of agave syrup, also called agave nectar, is on a meteoric rise — thanks in large part to clever marketing which
positions the product
as a
healthy alternative to sugar and artificial sweeteners.
The rationale for this Janus - faced policy is rooted in the
positioning of e-cigarettes
as safer and
healthier alternatives to conventional cigarettes.