Sentences with phrase «pre-roll video ads»

Hello, half - price connected TV sets with pre-roll video ads?

But the ad - targeting world changed in 2014, with vendors like DSPolitical (via DemocraticAds.com), CampaignGrid (via CampaignGridDirect) and Targeted Victory launching «self - serve» platforms that allow down - ballot campaigns for state legislature, mayor, city council and even school board to buy banner ads and even pre-roll video ads (if enough volume is available) that appear on a huge range of content websites, all targetable at particular slices of their own electorates.

Where campaign dollars used to be spent on direct mail and television ad buys, their thinking goes, modern political infrastructures should be spending money on YouTube pre-roll video ads, search engine optimization, promoted Tweets and Facebook posts.

Typically in the States, DSPolitical will only run client pre-roll video ads on non-skippable inventory so that the targeted voter must watch the entire ad before continuing on to their desired content.

Completion rates for targeted voter - matched pre-roll video ads served on skippable inventory were nearly as high as completion rates for the same ads served on non-skippable inventory.

Display ads and Facebook ads will likely dominate the options, since they can be set up relatively quickly (particularly Facebook ads, since they don't require an agency), though campaigns with clips ready may still be able to sneak in some pre-roll video ads.

The targeting of these voters is part of a five - figure digital ad buy (ad samples: 1, 2, 3, 4) that includes banner, Facebook, and pre-roll video ads exposing Republican nominee Greg Gianforte (R - MT) for trying to have it both ways on healthcare reform.

According to a Three spokesman and Shine itself, it will block most pre-roll video ads and about 95 percent of banner ads and popups — not just in browsers, but in smartphone apps as well.

In early August, Politico noted that aggressive spending by both campaigns and outside groups had soaked up so much pre-roll video ad space that it was running out in states seen as crucial in 2012.

Not exact matches

Users could agree to run pre-roll video or overlay ads that link to GoPro, for instance.

The rise of programmatic advertising has driven the already - low price of digital ads, such as banners and video pre-rolls, even lower because they eliminate the need for human interaction.

In the end, DSPolitical was able to reach more than 150,000 voters in key targeted constituencies with nearly 10 million pre-roll video and banner ad impressions.

I'm also hearing from online advertising folks that battleground - state BANNER inventory is still available and should be through the fall — it's pre-roll video (the online ad form most - similar to traditional TV advertising) that's running out.

But in the days before the election, de Blasio ads were seen often running before YouTube videos as pre-roll.

To get ahead of the October crush of ads, and proactively define Bera to the new district, we launched a 3 + month pre-roll presence in August, which delivered over 2.5 million completed video views at a cost per of only $.03.

As we noted in CampaignTech Uncut, it makes sense that pre-roll video (which runs before content on sites like Hulu and YouTube) would be the first to go, since it's the digital ad form most similar to TV advertising.

Ever watch a video on some site and have to sit through MULTIPLE pre-roll ads?

These videos are a great fit for your website as well as optimizing them for search results or pre-roll ads on YouTube.

Netflix, for example, has trialed a variety of ad formats to push its content over the years, including pre-roll videos, autoplaying trailers, teasers, and even screensavers.

Despite Facebook CEO Mark Zuckerberg's long - held stance against pre-empting videos with advertising, Facebook plans to test out pre-roll ads, Ad Age reported on Friday.

Facebook will fill the pre-roll inventory with any video ads that brands run on Facebook that are six seconds long and bought with the in - stream placement selected, according to a Facebook spokesperson.

«While pre-roll ads don't work well in News Feed, we think they will work well in Watch because it's a place where people visit and come back to with the intention to watch videos,» Facebook product management director Maria Angelidou - Smith and product manager Abhishek Bapna wrote in a company blog post published on Thursday.

The company notes that users between 20 and 49 are more interested in this sort of advertising, with 67 percent «more likely to prefer mobile reward video ads than other types of ads, such as unskippable pre-roll.»

Unlike the pre-roll ads, those video previews will appear as you browse through the library looking for something to watch, and paused on a specific title.

Directed, filmed, and edited video for streaming pre-roll ads, artist interviews, local events, and concerts.

In addition to the two ads (15 - and 30 - second formats) running across cable networks, the campaign also includes an additional spot built for digital video, as well as six - second pre-roll videos.