Kasia Gebala, cider marketing manager at Heineken International adds: «With the rising popularity of cider globally, we saw an opportunity to launch
a premium cider brand made by one of the finest cider producers in the world, appealing to a discerning connoisseur looking for a truly authentic, quality craft beverage with real heritage.
Not exact matches
With figures supplied by by the
brand suggesting the
premium cider market is basking 24 % growth, Sheppy's claim that it was time to reinforce its high end credentials by rationalising and re-branding its core range in line with consumer demand.
Core
brands imported into the U.S. are Heineken ®, the world's most international
premium beer
brand, the Dos Equis franchise, the Tecate franchise and Strongbow Hard Apple
Ciders.
USB provides a national distribution network for a portfolio of
premium brands including: Moosehead Lager & Moosehead Radler from Canada; Innis & Gunn from Scotland; The Grupo Damm portfolio of
brands from Spain: Estrella Damm, Inedit Damm, and Daura Damm; Czechvar and Czechvar Dark from the Czech Republic; Tona Cerveza from Nicaragua; Kalik from the Bahamas, Super Bock from Portugal, and Sonoma
Cider from Healdsburg, California.
USB provides a national distribution network for a portfolio of
premium brands including: Moosehead Lager & Moosehead Radler from Canada; Innis & Gunn from Scotland; Super Bock from Portugal; Sonoma
Cider from Healdsburg, CA; the Grupo Damm portfolio of
brands from Spain: Estrella Damm, Inedit Damm, and Daura Damm; Czechvar and Czechvar Dark from the Czech Republic; Tona Cerveza from Nicaragua; Kalik from the Bahamas, 1911
Cider from Lafayette, NY, and Empire Brewing from Cazenovia, NY.
USB provides a national distribution network for a portfolio of
premium brands including: Moosehead Lager & Moosehead Radler from Canada; Innis & Gunn from Scotland; The Grupo Damm portfolio of
brands from Spain: Estrella Damm, Inedit Damm, and Daura Damm; Czechvar and Czechvar Dark from the Czech Republic; Tona Cerveza from Nicaragua; Kalik from the Bahamas, Superbock from Portugal, and Sonoma
Cider from California.