The
negative effects of lower oil
prices hit the
economy right away, and the various positives - more exports because of a stronger U.S.
economy and a lower dollar, and more consumption spending as households spend less
on fuel - will arrive only gradually, and are of uncertain size.
These risks and uncertainties include: fluctuations in U.S. and international
economies and currencies, our ability to preserve, grow and leverage our brands, potential
negative effects of material breaches of our information technology systems if any were to occur, costs associated with, and the successful execution of, the company's initiatives and plans, the acceptance of the company's products by our customers, the impact of competition, coffee, dairy and other raw material
prices and availability, the
effect of legal proceedings, and other risks detailed in the company filings with the Securities and Exchange Commission, including the «Risk Factors» section of Starbucks Annual Report
on Form 10 - K for the fiscal year ended September 28, 2014.
Falling oil
prices are likely to have an, overall,
negative effect on Canada's
economy, exerting downward pressure
on the Bank of Canada rate, and therefore variable mortgage rates.