Today the B.C. Liberals announced that after spending an untold amount on a pro-HST flyer that was to be mailed to every household, they're scrapping that plan and instead extending their pro-HST
radio ad campaign.
-- How much extra will the public pay to extend
the radio ad campaign, and how long will the ads run for?
The labor union 1199 SEIU on Thursday announced a print and
radio ad campaign meant to highlight the votes cast by Reps. Claudia Tenney, Elise Stefanik and John Faso that made key changes to the Affordable Care Act.
New Yorkers for Fiscal Fairness has launched a new
radio ad campaign.
The state Correctional Officers and Police Benevolent Association, which represents some 21,000 corrections officers and security guards, launched a «major» statewide
radio ad campaign today to remind New Yorkers of the difficult and dangerous jobs performed by their members, day in and day out, even as resources are scarce and violence is on the rise.
NYSUT has launched a feel - good statewide
radio ad campaign designed to remind New Yorkers that union members are «made up of their friends and neighbors who accomplish remarkable things every day in their classrooms and communities.»
The union has been beating the drum on this one for some time, with a statewide
radio ad campaign that launched today and a companion print ad scheduled to appear tomorrow.
Former US Senate hopeful David Malpass's political action committee, GrowPAC, has launched
a radio ad campaign to support Assemblywoman Jane Corwin's bid for former Rep. Chris Lee's seat in NY - 26.
National Grid responded with its own
radio ad campaign that deems this measure «another New York City power play.»
The New York State United Teachers union on Monday launched a 10 - day
radio ad campaign opposing the education tax credit proposal.
The UFT launched
a radio ad campaign on May 28 urging the public to tell the legislature and City Hall to protect New York City's students and schools from education cuts.
With the start of the school year, the UFT is launching
a radio ad campaign on Sept. 7 that features UFT President Michael Mulgrew calling on all New Yorkers to» join us and celebrate the talent, dedication and hard work of students and teachers as we move our public schools forward.»
As many readers may already know, the Friends of Science
radio ad campaign, first reported here back in July, has finally hit Canadian airwaves (hat tip to Kevin Grandia at Desmogblog).
As noted above, the first FoS
radio ad campaign (described in detail at SourceWatch) was clearly intended to influence the 2006 Canadian federal election outcome.
The radio ad campaign also raises some interesting issues.
[22] According to a CanWest News report by Mike de Souza, Paulsen apparently managed the FoS anti-Kyoto
radio ad campaign during that election, while simultaneously serving as volunteer spokesperson for the Conservative Party.
On September 23, 2008, CanWest reported that Elections Canada had finished its investigation into
the radio ad campaign and would not press charges against FoS for failing to register as a third - party election advertiser.
On September 23, 2008, CanWest reported that Elections Canada had completed a preliminary assessment into the 2006 Ontario
radio ad campaign and would not press charges against FoS for failing to register as a third - party election advertiser.
A few days later, CanWest reported that the targeting of the FoS
radio ad campaign to key Ontario ridings was directed by then FoS media contact Morten Paulsen (later a vice-president at Fleishman - Hillard), who also served as volunteer spokesperson for the Stephen Harper led Conservative Party of Canada during the election.
In late 2005, the Friends of Science mounted an anti-Kyoto
radio ad campaign, tied to the Canadian federal election campaign, and funded from Barry Cooper's research fund, apparently supported, at least in part, by tax - deductible donations to the Science Education Fund via the Calgary Foundation (see section on Funding above).
Paulsen was not only publicist for Friends of Science in 2005 - 6, but also planned and executed a Friends of Science
radio ad campaign that coincided with the 2006 Canadian federal election campaign that brought Prime Minister Stephen Harper to power.
Not exact matches
The
radio ads, social media
campaigns, press, and now the White House are pointing shoppers to small businesses tomorrow.
Until a few years ago, advertising meant spending a small fortune on print
ads, plastering your message on billboards or pushing your burn rate through the roof with a
radio or TV
campaign.
It has directed a small number of marketing dollars into a geographically targeted online banner
ad campaign and some local
radio spots, but the main push is through social media.
Whether it's targeting the ears of your potential customers through podcasts and
radio, curating your email marketing
campaign, displaying
ads that are laser - focused on your demographic or utilizing valuable data to reach the right B2B customer, there is an outbound marketing tool that's right for growing your business.
The power and influence of paid media advertising, including print
ads, TV commercials,
radio, and even online digital
campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word - of - mouth.
Twitter is working on a «transparency center» to show how much political
campaigns spend on advertising, and the company endorsed the Honest
Ads Act, a Senate bill that would subject online political ads to the same sort of disclosure rules that govern similar content on TV and rad
Ads Act, a Senate bill that would subject online political
ads to the same sort of disclosure rules that govern similar content on TV and rad
ads to the same sort of disclosure rules that govern similar content on TV and
radio.
Unmeasurable impact — how can you know how many people watched your TV
ad,
radio campaign or actually paid attention to your newspaper
ad?
Companies have already started to bypass the more traditional mass media products of
radio campaigns, TV
ads and press promotions in favour of driving awareness on the social networks.
That cash doesn't include the money PhRMA's spending on the ongoing «Go Boldly»
campaign, a series of TV, print and
radio ads designed to polish the drug industry's image by reminding the public that drug companies do world - class research that brings disease cures to market to save lives.
Yet the social network is not required to follow any of the
campaign finance laws that apply to television and
radio ads.
Since 2013, the Oneida Nation's «Change the Name»
campaign gained national attention through television and
radio ads that aired during game broadcasts.
Click the audio player for a Q&A with Joanna Brooks from CNN
Radio's John Lisk http://podcasts.cnn.net/cnn/services/podcasting/audio/cnnprofiles/cnnprofilesa02-06-2012.mp3 Amid Mitt Romney's presidential bid, the «I'm a Mormon»
ad campaign and the smash - hit Broadway musical «Book of Mormon,» this Obama supporter has emerged as a refreshing voice for media, hungry for frank discussion about her faith.
Melody's
Ad Works, Inc. created the winning press kit,
radio and digital marketing
campaign.
BODYARMOR Sports Drink and Kobe Bryant today announced the launch of the brand's newest
ad campaign consisting of four television spots, digital creative, billboards and
radio executions.
In coming months, you'll likely see and hear the
campaign's tag line — «Babies were born to be breast - fed» — in
ads on television,
radio and billboards and in newspapers and magazines.
Paladino's big - ticket expenditures were TV and
radio ads as well as
campaign mailers, on which he spent $ 370,640, $ 50,360 and $ 284,628, respectively.
It makes sense, too —
campaigns understand the idea of targeting TV and
radio ads and direct mail already, and why should they want to «waste» money by advertising outside of their districts?
After all, even last - minute TV and
radio ads should be bought by now, the office rent paid and the last round of direct mail out the door, so what can
campaigns still spend money on that might actually make a difference?
Google
radio ads should make it much easier for outside groups to influence the political process — think about
ads in favor of pro-immigration candidates on Spanish - language
radio, or environmental
campaigns going to evangelical stations to promote environmental solutions as good stewardship of Creation.
It's part of a statewide
campaign launched today by the labor - backed Strong Economy for All coalition that targets nine senators with
radio ads and mailers.
If voters in the United Kingdom weren't accustomed to encountering
campaign ads on television and the
radio, how would they respond to such communications when targeted with banner
ads and videos online and on their mobile devices?
Democratic Senate candidate Todd Kaminsky in a
radio interview Friday criticized an education reform group's
campaign against him, suggesting an investigation wouldn't be surprise because of charter school money being approved in advance of an
ad blitz.
In the U.K.. You'll see very few
campaign ads on television or
radio.
Jesse Benton, his spokesman, said the
campaign has aired 10
radio ads.
In a
campaign to get someone elected, or one involving a higher - profile ballot initiative, Facebook and other online messaging will be competing with TV and
radio ads, media coverage, etc., and may not work quite as well.
Update: The pro-Gipson
radio ad referenced in the Lalor statement is not from the Gipson
campaign, spokesman Brian Keeler tells me.
But he also paid $ 120,600 to the
Campaign Group for online advertising and $ 12,500 for
radio ads on Pandora, which allows for geotargeting.
The
radio ad, titled «Run», was previously released by his
campaign alongside a fundraising appeal earlier this month.
Besides cable, TechBytes also examines internet
radio, using as an example the Romney Pandora
ad campaign we discussed here a few weeks back.