The actor, producer of multiple web series and senior vice-president of digital media at CJP Communications discusses web video's trouble with discoverability, his secret crush on Clicker.com and the difficulties that come with
producing branded content.
I spent the majority of my final year directing and
producing branded content and short films, as well as casting for advanced projects.
Not exact matches
The films will be
produced by a cast of popular YouTube creators and stars, including Joey Graceffa (3.6 million subscribers), Joe Penna (2.8 million) and Sawyer Hartman (1.7 million), and will be distributed through the creator's individual channels, with the potential for extended
content deals,
branded entertainment, and wider distribution if the videos prove to be a hit.
This is probably for the best, as it can be difficult for
brands to
produce content with a controlled point of view.
This is a great way to cash in on the VR trend without needing to
produce content, but if you're already
producing VR
content for your audience, add
branded viewers for an even better
brand experience.
Content marketing means producing and leveraging one's own branded content for marketing purposes «rather than «renting» advertising time and space» on someone else's media, to excerpt analyst Rebecca Lieb of the Altimeter
Content marketing means
producing and leveraging one's own
branded content for marketing purposes «rather than «renting» advertising time and space» on someone else's media, to excerpt analyst Rebecca Lieb of the Altimeter
content for marketing purposes «rather than «renting» advertising time and space» on someone else's media, to excerpt analyst Rebecca Lieb of the Altimeter Group.
The one hesitation
brands may have when considering using YouTube is the cost and time investment that's often needed to
produce good video
content.
Of course, to qualify as recommended reading you'll want to
produce the most brilliant
content possible and, regardless of earned media, many
brands and businesses are doing just that.
Its marketing value isn't locked up in the property itself, but in the myriad ways it can be incorporated into additional marketing efforts, says Stuart McLean, CEO of
Content & Co., the
brand studio that
produced Summer With Cimorelli.
Brands and big budget media companies have entered the game — including YouTube itself, which is investing heavily into
producing and promoting its own original
content.
Over the past few years, the idea of
brands producing content has been a hot topic in marketing.
Before joining, she helped launch NYC based creative studio Sleeves Up Productions to
produce branded video
content for a range of startups, lifestyle
brands and leading bloggers.
To get the ad's messaging right, Lululemon turned to Vice Media's recently formed global ad agency Virtue Worldwide, which aims to help
brands like Lululemon
produce content that's aimed at younger consumers.
In much the same way that companies and
brands will begin purchasing or creating hyper - niche publications, they will also begin pursuing endorsement deals with micro-celebrities that regularly
produce their own
content.
«Since the industry is in its infancy, customers are learning so much about products, processes, and
brands, we
produce innovative
content to bridge the gap.»
Entrepreneur Partner Studio's editors and journalists can write and
produce content with your
brand voice in a 99 % turn - key delivery.
If Ryan Seacrest —
produced content isn't
brand - safe, nothing is.
So, he's taught himself how to start each speech by talking about a relatable moment from his past — when he was in a rap group and decided to focus on
producing video
content in order to increase his
branding.
A true influencer for your
brand is passionate about it and can convey that passion via the
content they
produce.
Aside from your company website, social media
content may be one of the most visible forms of
content marketing that a
brand can
produce.
The company helps
brands produce content on fast turnarounds — all with a focus on cost management.
Develop a
content strategy that will ensure you create,
produce, promote and share
content that matches your prospects» buying journey and DRIVES engagement with your
brand.
Our
Brand Advocacy Program builds relationships with industry influencers, expert journalists and respected authors to have them
produce content for your site, as well as sites managed by influencers they already have connections with.
I work with numerous
brands on media, events, and campaigns that include
produced videos, photography, recipe development, written
content, and live videos.
Health 1st Foods is one of the leading organic food
brands worldwide and specializes in
producing the finest quality foods with whole nutrition
content and the perfect blend for taste.
Sponsored posts let me do some of my best work on this blog, and I only ever work with
brands whose values and products mesh with the
content I love to
produce for you.
Across the Nordic region, Discovery owns and operates SBS Discovery Media, a top - three portfolio of 20 television
brands that feature leading nonfiction
content, as well as locally
produced entertainment programs, sports and the best scripted series and movies from major studios.
Blogger,
Brand Ambassador and Vlogger who
produces family lifestyle
content focusing on travel.
Now
producing content for
brands that reaches, connects with, and mobilizes moms on social media.
These tactics keep things afloat and
produce revenue, but it's also important to remain authentic and mix in non - sponsored /
brand - related
content.
We do so by caring deeply about the
content we
produce, obsessing over new products and by possessing insider access to industry experts and a behind - the - scenes look at some of our favorite beauty
brands.
Today blogging is a huge commercial industry, a platform for advertisers and
brands and many of my blogging friends from those early days are internationally established influencers,
brand ambassadors and
content produces.
If a
brand works with me, they know that I'm going to hustle and
produce content I'm proud of.
In 2016, I had to work with a variety of different photographers to
produce content, and in the end, that ended up being a really good thing: the more creatives I had the opportunity to learn from and collaborate with, the stronger my
brand was.
Some
brands may send you clothing or accessories so you can feature and review them on your blog, whereas others may pay you to
produce sponsored
content.
BG BrandLab, The Boston Globe's
content marketing studio, brings
brand stories to life through smart, practical, and beautifully
produced content.
Essential Job Functions - eLearning •
Produce dynamic, technology - enabled learning in eLearning, mobile and virtual delivery formats • Act in coordination with L&D consultants, business leaders and other managers and staff to identify eLearning needs, then match them with innovative self - paced and blended learning design solutions • Curate the best eLearning
content to match requirements set by L&D learning consultants • Consult with members of the L&D Team and business leaders to deliver high - quality eLearning experiences that are instructionally sound, creative, visual and engaging through consultative design • Create and maintain tools for helping L&D team and business leaders to implement e-learning design projects in a consistent way • Stay up - to - date on eLearning techniques, gaming technology and e-learning technology in order to curate and develop innovative «PlayStation quality» learning experiences for employees • Effectively outsource eLearning development, when needed, or use multiple development tools to design, create and deliver in - house developed, self - paced (or blended) eLearning
content (using tools like Articulate, Storyline, Captivate, Brainshark, etc.) • Ensure learning
content adheres to specifications for mobile, virtual and desktop learning as well as
brand guidelines and industry best practices, where appropriate • Work with learning consultants, instructional designers and business leaders where appropriate to create user instructions, FAQs, and other documentation that support effective use of the LMS.
Barnes & Noble keeps its e-reading
brand afloat with another Samsung -
produced Android slate, bundling $ 200 worth of books and other media
content into the purchase price.
Writers, agents, publishers and institutional
brands are all grappling with the same dilemma: how to
produce high - quality books and state of the art digital
content whilst at the same time judiciously managing their costs.
Some 10 publishers in Russia have licenses to
produce Marvel -
branded content, but the comics publisher Kofilmo is counting on the size of Eksmo - AST to help it vanquish all foes.
Along with the publisher selling his books, he has also mentioned his intentions to
produce new
content under the Jinxworld
brand.
We recommend Eagle Pack dog food
brand and believe that they
produce quality formulas with moderate - to - high protein
content.
After 2 years of blogging I have collaborated with various awesome
brands already,
producing beautiful creative
content focussing on «the experience» of a product or service.
Since a lot of mass
produced dog food and treat
brands skimp on the fiber
content, pears can be an excellent way to add it to your furry friend's food pyramid.
I've been
producing cat themed
content for the last 5 years, and recently started working with other
brands and organizations.
I work with
brands and tourism boards to
produce image libraries, create destination guides and
content to publish both on The Wander...
He began his career
producing independent feature films, as well as
branded digital
content with companies such as Xbox and Gatorade.
The fact that developers of the stature of Gearbox and Obsidian are involved will be considered a significant show of strength from the one - time platform holder, which appears determined to buck the industry trend of
producing low - expectation licensed properties under the assumption that the
brand will carry the
content.
Nintendo has yet to slag off when it comes to
producing new
content for both games, and now we're seeing that come to fruition in the form of Splatoon 2's latest update that features a
brand new gun.
If your
brand has been actively
content marketing, then you likely have an archive of previously
produced content.