Sentences with phrase «professional law firm brand»

Referencing 365 Marketing Meditations: Daily Lessons from Marketing & Communications Professionals by Larry Smith and Richard Levick with Levick Strategic Communications, Legal Marketing Blogger, Tom Kane offers some insight to law firms developing their professional law firm brand:

Not exact matches

It is no longer surprising to see the trademarks of such well known brands as iPads and Air Jordans hijacked in China, and multinational companies know to call on global law firms for advice on how to reclaim their stolen brands, or better yet, avoid falling prey to China's professional squatters in the first place.
Great law firm brands, by the very nature of professional services, begin and end with their people.
I started working with a law firm in 2002, and over the past decade, I have been helping attorneys and other professional service providers grow their sales and establish their brands within the marketplace.
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What Would Darrow Tweet reveals how lawyer PR, attorney and law firm branding, public speaking, publishing, and social media in law firm marketing can work together to elevate an experienced lawyer or law firm to professional prominence.
He has extensive experience in representing a major media company, financial institutions, brand name pharmaceutical manufacturers, accounting firms, law firms, and a variety of other companies and professionals in federal and state litigation, including in matters involving antitrust law, securities law, corporate governance, pharmaceutical pricing, contract disputes, accountants liability, legal malpractice and communications law.
The APLF Brand Of Excellence will stand for law firms that care about being well run organizations committed to continuing improvement in order to serve their clients better and their own professional satisfaction.
«From the standpoint of branding, marketing, and sophistication of marketing materials, the law firm sector has always been a little behind other professional services, other kinds of corporate entities,» says Roussan.»
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In - house marketing roles in law firms have historically focused largely on «the classics» of professional services marketing — business development (co-ordinating RFP responses and assisting with client pitches), event management (client seminars and firm receptions) and brand identity projects as well as oversight of firm print collateral (brochures, folders, cards, etc.).
In - house marketing roles in law firms have historically focused largely on «the classics» of professional services marketing — business development (co-ordinating RFP responses and assisting with client pitches), event management (client seminars and firm receptions) and brand identity projects as well as oversight of firm print collateral (brochures,... [more]
Ranked as one of the top UK law firms in the annual Superbrands index of UK business brands Superbrands is an annual report listing the UK's leading brands as voted by B2B marketing experts and over 2,000 individual business professionals.
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