The Ladies also look at timeliness (a prediction
of how fast a
stock's price will grow compared to other
stocks -
stocks are given a number
of 1 to 5, with one being the highest and the best); safety (the
volatility of a
stock's price around its own long term trend); beta (the
volatility of a
stock's price relative to the total market) and upside - down ratios (the ratio between the
projected potential gain per share divided by the risk
of loss per share).