Book marketing is a term that describes marketing and
promotion efforts designed to increase sales of a book.
Not exact matches
These would include the product and menu choices, the unit
design and fixtures, the advertising and
promotion efforts needed to drive enough customers to the business and the pricing that you'll need to have to produce a good profit level.
Sonoma
Design, Apparel and
Promotions will continue to focus its
efforts in Northern California and does not plan to expand its operation outside its niche market, Brascia says.
The
efforts — a doubling of the state's advertising money on Adirondack Park
promotion, upgrading Whiteface and Gore ski facilities as well as Frontier Town and state parks in the region — are
designed to bring more people to the area, Cuomo said.
HEROES is
designed to enhance schoolwide wellness through changes in physical education, nutrition, health
promotion efforts for school staff and family, and community involvement.
Lead the development and implementation of advertising and promotional campaigns
designed to generate... to 08/2016 Responsible for all marketing, advertising and public relations
efforts for Plymouth Meeting... Assisted and launched a digital communications and advertising
promotion through on - mall activations interacting
People Places Plants Magazine Inc. (North Yarmouth, ME) 12/2002 — 03/2006 Director of Sales & New Business Development • Founded Mid Atlantic Horticulture magazine and built advertising revenue to 1 million annually • Increased distribution from zero to 100,000 - plus subscribers through effective sales, marketing, and customer service •
Designed and implemented new sales tools including company media kit, company presentation, and rate structure • Negotiated all national sales contracts for multiple insertion orders • Coordinated sales and
promotion efforts consisting of mass mailings, television
promotions, trade shows, and focus groups • Created diverse strategies to increase advertising revenue flow into new markets and enhance brand awareness • Managed all new national accounts and renewals at a 95 % annual percentage rate
Designed local store marketing
efforts including Facebook, college
promotions, seasonal events calendar, Fishbowl email marketing, Concierges Kiosk and reward program, Valpak and local advertising.
Key Highlights: • Instrumental in
designing and launching quarterly
promotions and offers in an
effort to increase sales and market share, in January 2009 achieved 31 % of total 2008 yearly sales.