Sentences with phrase «psychographic segments»
We tell our clients to spend their money building more effective content, and distributing it to social psychographic segments.
http://www.aimclearblog.com/ Not exact matches
Networks determine the demographics and psychographics of segments that watch certain shows and channels, and products advertise accordingly.
Social psychographic PPC marketers are the players, blessed with years of experience executing editorial calendar based, segmented programs to systematically convert site visitors with psychographics ad units.
When optimizing for conversion, it is critical to gain some perspective into the psychographics of your target audience, and also understand the most common segments of search intent.
Dating sites that offer PersonalityPro's white - label behavioral assessment tools know the psychographic characteristics of each segment of their database so they can tailor their marketing messages to be in line with each member's personality traits.
The company recently formed a partnership with Comscore - owned Rentrak to connect its psychographic data to information about what TV shows people in desired audience segments view.
While it also used demographic segments to identify groups of voters, as Clinton's campaign had, Cambridge Analytica also segmented using psychographics.
Psychographics are behavioural — a means to segment by personality.
«The work that CA is accused of doing — building «psychographic profiles» based on demographics and online behavior in order to figure out how to segment and market to a vulnerable population — is a succinct description of how Facebook makes money,» Ceglowski wrote on Twitter.