Your existing fan base will happily gobble up a new adventure set in your Big Five -
published storyworld... and a low - cost self - pubbed intro product — say a short story — can also provide an appetizing, low - risk gateway into your existing IP for newcomers.
Not exact matches
The latter is an approach that sees traditional
publishing as just one of many ways via which a
storyworld — your fictional universe — can be experienced, and focuses on your ability to reach and engage with readers across a variety of channels.
3)
Publish ongoing serial fiction set in the same
storyworld but in a different genre (revenue stream; brand builder; licensing opportunity; draw new readership into the
storyworld)