Sentences with phrase «publishers need»

Innovative publishers need to think more about highly relevant content streams rather than content containers.

With e-books, they are moving closer to a B - to - C model; increasingly, as there are more online e-book retailers, publishers need to build new models of marketing books directly to consumers.

This week I want to focus on a couple of other important points in that document as well as provide an example of how publishers need to leverage the mobile opportunity that awaits them.

Btw, reports I've read indicate publishers need to opt in to MatchBook.

Traditional publishing is a business and publishers need to make money.

I think that in the end what the publishers need to fear is not that Amazon will set the prices for their new releases, but that they'll take them over entirely.

The direct market is deep, but in order to survive and thrive, comics publishers need to go wide.

As panellists, we were asked to comment on the skills young publishers need to ensure that they (and the industry as a whole) need to thrive.

I haven't read all the other comments but publishers need to learn how to market their authors online if they don't want to lose authors to self - publishing.

While it's true that publishers need to change / adap or die, and I don't begrudge Pearson nor any other publisher a means to survive in the new publishing paradigm (whatever that ends up meaning), I don't agree with a method of survival that takes advantage of the vulnerable and clueless.

RT @londonbookfair: «To reach digital native audiences publishers need to create assets built to travel» @rickjoyce #digiconf13

Our publishers need help finding new readers.

Publishers need to forget ideas like this and simply price e-books properly.

Publishers need to separate their «brand author» business and their «publishing author» business.

As we head into 2014 it is clear that publishers need to spend more time thinking about how to optimize their book's metadata — the book's descriptive information — more effectively.

In the same way, big publishers need big blockbusters to pay the bills whereas indies can have more freedom to make smaller budget films that make smaller amounts of income — which may still be significant at the individual level.

I don't think most self publishers need to worry about that particular piece.

I think the way publishers need to go is towards a much flatter model, where there is a core (be it a writer or their representative), and then individual specialist tasks are outsourced.

Publishers need to work through agents, who are yet another barrier between the writer and the marketplace.

That's the sort of investment they should be making to promote big sales for the books with big potential — and many self - publishers need to consider the same strategy to give their books a good start.

Rather than trying to hold back the tide with agency pricing and draconian DRM policies, traditional publishers need to figure out how to survive and thrive in a publishing world which is changing just as dramatically and even more rapidly.

Publishers need to understand that.

Discussion of «What publishers need to do to continue to add value» soon got bogged down in the usual arguments about how they should spend all the money they're apparently saving through not manufacturing print.

Platforms and Publishers need to find Price - Insensitive customers and create a great situation for them.

Platforms and Publishers need to use Price - Insensitive customers to influence Price - Sensitive ones.

That said, publishers need authors, and the notoriously passionate people who work in book publishing still get excited about great writers — especially those with proven and / or good sales potential.

But in a land of zero - cost distribution, with their primary competitive advantage further eroding every day, publishers need to establish their own direct link to consumers.

This persistent ignorance regarding the true costs of e-publishing is frustrating and something publishers need to address.

As one of the brains behind Digital Book World (a conference I'll sadly not be attending this year) he has managed to start the in - depth conversations that US Trade Publishers NEED to have if they are to survive the shifting playing field of digital publishing.

Whilst I could write at length about what publishers need to do to pull themselves out of the rut they're in, instead I'd like to offer some advice to you, as writers.

RT @DigiBookWorld: Atria publisher Judith Curr: publishers need to experiment with digital content http://t.co/qDXhonpI

Publishers need to approach the world realistically, and realism here means understanding that digital prices are not going to increase, and digital features are only going to improve.

To address this situation publishers need to rethink their digital value proposition and invest in innovation.

This is why sites like goodreads and kobo have grown so fast, and it's why authors and publishers need to carefully consider the big picture of each book before drilling down to (and investing in) specific marketing efforts.

He added: «When the agent came around with this particular book — it is a topical issue, traditional publishers need a longer lead time, so it is ideal for a digital original.

Publishers need to step up their game and work out how to be a learning company and provide value - added services for the content creator.

Putting their market share aside from a moment, the transparent searchabilty is what authors / publishers need to make sure that their readers will discover their book through simple search.

Publishers need to communicate better with authors, pay them more and utilise writers» skills to market books, but most writers would still choose to be... Read more

Vendors need to hear what we want, publishers need to hear from us as well (as they have been when Random House limited the number of check - outs of their e-books), and salespeople need to carry that message back from us to their companies.

Rather than expend their energy focusing on one format that may be fleeting, publishers need to focus on two long - term objectives: audience development and content curation.

But as I've said before, publishers need to stop thinking about print and digital as an either / or proposition.

One of the most interesting scenarios raised is that if the government is intent on limiting the capabilities of the agency model, publishers need to figure out what other tools they can use to combat the growing dominance of Amazon.

These are areas in which he explores publishers» work with bookstores (which those publishers need, let us remember).

There are so many books, so many places to buy them, so many routes to the checkout, so many subtle nudges towards choosing a title — the fact is, what remains is that publishers need to find some way of getting their products in front of potential customers.

With so many people now choosing not to tread the traditional publishing path, self - publishers need to make sure their work really shines and is the best that it can be.

All self - publishers need to make allowances for their books to be distributed in every format in which readers would like to buy them.

I just don't think it's necessarily true that this is work that publishers need to do...

From a publishing standpoint, it means publishers need to start focusing more attention on not only getting e-books into the hands of readers but on e-book quality.

And some publishers need to think about that, before limiting the markets where their product is available.

Author Nick Harkaway: To compete with a seller of electronics, clothes, and garden furniture, publishers need the help of their own umbrellas.