Authors tend to focus much more on the quality of their book than they do
the quality of their marketing efforts.
Cost per click and Cost Per Action Online Advertising is a wiser investment now more than ever as businesses begin to measure
the quality of marketing efforts and the ROI.
Not exact matches
Why it's hot: KFC has made a comeback over the past two years with the return
of Colonel Sanders in
marketing, and it launched an
effort to improve its food
quality.
Other important keys to success include: An effective
marketing strategy, a drive - thru shop designed for speed and efficiency, equipment layout, time management, the
quality and taste
of your beverages, and continuous
effort and dedication.
Quality: no amount of new efforts in social business and content marketing can make up for poor quality and s
Quality: no amount
of new
efforts in social business and content
marketing can make up for poor
quality and s
quality and service.
The current
market view is one
of apprehension, given the country's continued de-capacity and deleveraging
efforts, and the new emphasis on achieving high -
quality growth rather than hitting GDP targets.
We consider it a prestigious recognition
of all the
efforts that Italian food producers put into their products, and the
quality and excellence
of the food they are bringing to the global marketplace,» says Donato Cinelli, president
of Universal
Marketing, organizer
of the Fancy Food Show's Italian Pavilion.
Some
of its
efforts to appeal to its
market have included turning some
of its natural, high -
quality product into more consumer - friendly items.
The course will also provide a broad understanding
of the
efforts to ensure safety, sustainability and
quality of dairy ingredients and make attendees aware
of the resources available to them related to the
marketing, production and utilization
of dairy ingredients.
«Our global trading partners are increasingly acknowledging the high
quality of wine from the Golden State and responding to our California Wines
marketing efforts throughout the world,» she said.
These include limited access to
quality mental health care, influences
of a powerful health insurance industry and intensive
marketing efforts by the pharmaceutical industry.
This advanced and highly detailed data was generated using the latest sequencing technology in an
effort to strengthen the competitiveness and sustainability
of the production
of high
quality coffee in the global
market.
Email Data Source (http://www.emaildatasource.com), the leading provider
of email competitive analysis data, released its study ranking the Email Brand Equity Index ™
of marketers in the Online Dating industry based on the
quality and effectiveness
of their email
marketing efforts as well as the representation
of their brands in third party emails.
From their declarations, what set 2012 apart seems to have been the reduced stigma in being a self - published author, the volume
of high -
quality works that are being brought to
market without the
efforts of the traditional publishing industry, and the banding together as a community
of writers who are taking matters into their own hands.
From their declarations, what set 2012 apart seems to have been the reduced stigma in being a self - published author, the volume
of high -
quality works that are being brought to
market without the
efforts of the... [Read more...]
Often for indie books, people will say that the book's
quality — or lack
of quality — is the reason
marketing efforts for a title won't work.
Based on my own experiences and those
of other authors, I believe that the ideal Kindle Store price for many backlist titles is in the $ 2.99 to $ 4.99 range, and that most such titles, if they are
quality books with a little bit
of marketing effort behind them are likely to sell roughly twice as many copies if they are reduced from $ 9.99 to $ 4.99 or roughly three times as many if they are reduced from $ 9.99 to $ 2.99.
One
of the most common raps against self - publishing — put forward militantly by the publishing industry — is that any truly good writer will not only be discovered eventually by a reputable publisher (a «gatekeeper
of literary
quality»), but also benefit from the kind
of sophisticated
marketing efforts that only the publishing industry can provide.
If the
quality of your book is as good as most,
marketing savvy and
effort is what determines financial success.
Some are finding ways to sell a lot
of books and make quite a bit
of cash, while others, despite the beautiful
quality of their writing and their ingenious and diligent
efforts at book
marketing, are barely selling any books.
Some
of the criteria established by the NASFAA Monograph include: loan cost,
quality of customer service, problem resolution (responsiveness to complaints), lender default rates and lender default aversion
efforts (including early intervention), ease
of loan certification process, 24/7/365 availability to borrowers, disbursement flexibility, loan products offered (Stafford Loan, Parent PLUS Loan, Grad PLUS Loan, Private Student Loan, Consolidation Loan), borrower preferences for national and local lenders, life
of loan servicing, entrance and exit counseling, financial literacy and debt management counseling, clarity and accuracy
of lender
marketing materials and web site, protection
of borrower privacy, response time for processing loan applications, and
quality of lender toll free telephone numbers and call centers (e.g., hold times and complexity
of phone menus).
Purchasing products from NASC members is the best way consumers can support
efforts to improve the
quality of animal health supplements and ensure the continued availability
of these products in the US
market.
Interestingly, some
of the strategies that Amazon intends to use to accomplish this growth look like they came right out
of a typical independent pet specialty retailer's playbook — maintaining a well - curated selection
of high -
quality products, participating in cooperative advertising with vendors, personalizing
marketing efforts for customers» pets and, most importantly, building relationships with pet owners by serving as a reliable source for information about animal care.
The UK and Ireland office
of the Malta Tourism Authority is the first tourism board to partner with leading online travel brand, Beautiful Destinations, to create high -
quality marketing assets to bolster Malta's promotional
efforts.
Nintendo's
marketing efforts since the end
of the GameCube have been confounding, and the
quality has only gone downhill since.
As a 2D - scroller with 8 - bit graphics in an increasingly crowded
market of high -
quality indie
efforts, it stands out as an authentic, original and quirky platforming adventure that evokes that same special childhood nostalgia we all get when seeing NES - era graphics — while still amazing players with straight - forward, streamlined gameplay not stuck in the past.
Whether you're a one - person operation or a CMO in charge
of a large department, work to cultivate these seven
qualities in yourself and the people around you to improve your content
marketing efforts.
Attracting
quality leads from your online legal
marketing efforts requires a comprehensive online
marketing strategy that orchestrates a variety
of tactics to create a legal lead - generating machine.
A well designed website that is optimized for search engines, contains high
quality content, and shows the benefits
of retaining your firm can act as an anchor for all your
marketing efforts.
We continue to aggressively
market the site globally, both online and offline, in
efforts to generate
quality potential clients for all our members, regardless
of where they are located in Canada.
As firms develop new strategies to grapple with these fundamental changes in the marketplace, they'd be well - served by concentrating on improving the
quality of their content
marketing efforts — in particular, if they hope to effectively demonstrate a unique grasp
of industries and subject matter.
Roku has made no concerted
effort to improve either the selection or
quality of its game selection, and has been eclipsed thoroughly by every other major streaming device on the
market.
With a higher number
of quality listings and tools catered specifically to perusing the employment
market, Simplyhired.com will save users time and
effort and will help get their resumes into the hands
of the largest amount
of potential employers available.
General Manager, Robust Industries, Denver, CO — July 2014 — Present • Oversee five functional managers and develop departmental goals and objectives for each in alignment with company initiatives • Manage all
efforts to recruit and hire the industry's top talent, and verify that training needs are met for superior customer service • Collaborate with other key professionals to oversee the delivery
of all product to guarantee it is in line with the
quality standards set by executive management • Report goals, strategies, progress, and results to a board
of six executive supervisors each quarter • Strategize and implement tactics that enable effective
market competition and build brand awareness as well
Using this senior
quality manager resume sample can help you achieve the top -
quality resume essential in this competitive
market without the unnecessary time and
effort of developing your resume completely on your own.
• Skilled in the implementation
of visual and
marketing communications across a broad spectrum
of brands • Qualified to execute adjacency and planogram directives in sync with merchandising management • Proficient in maintaining an organized and safe visual stockroom and sustaining product
quality during all merchandising
efforts
Reachforce Inc., City • TX 2008 — 2009
Marketing Development Executive Developed and implemented marketing campaigns that focused on quality of client content, market penetration and expansion efforts that exceeded sal
Marketing Development Executive Developed and implemented
marketing campaigns that focused on quality of client content, market penetration and expansion efforts that exceeded sal
marketing campaigns that focused on
quality of client content,
market penetration and expansion
efforts that exceeded sales goals.
ClearCommerce Corp. (Austin, TX) 1/1999 — 1/2001 VP
of Product Technology • Oversaw sales and engineering departments» daily operations as well as long - term strategic goals • Expanded departments ten-fold through highly successful and aggressive
marketing and sales
efforts • Managed product and
marketing strategies ensuring
quality products and effective positioning • Generated significant sales referrals and repeat business through high
quality customer service
Customer Service and Administration Duties & Responsibilities Interact with customers in a professional manner to improve the client experience, resolving queries and issues in a timely and professional fashion while making all customer needs the top priority Implement
quality assurance processes to ensure administrative accuracy and promote operational efficiency Assist in the execution
of needs - based client assessment to facilitate successful product / service utilization Collaborate and communicate effectively with all departments and members
of company management, acting as a liaison between customers and all staff members as well as representing institutions within the community Generate referrals and consistent repeat business through effective service and timely follow - up Meet and exceed
marketing and sales strategies while tracking progress versus established benchmarks Maintain a strong working knowledge
of company products and services, respective marketplace, competitor strategies, industry regulations, and other pertinent information, applying all knowledge to related job functions Provide relevant guidance / leadership to new staff training
efforts and coaching, consistently leading by example Oversee critical document control and management, maintaining all files in an organized manner Perform continuous assessment
of client service operations while furnishing oversight and guidance regarding effective customer service and issue resolution techniques Adhere consistently to all established policies, guidelines, procedures, related laws, and other related constraints Utilize various technology applications to drive customer service and administrative processes Assist management team and senior department members with various other duties as assigned
The Chasm Group, LLC and Chasm Institute, LLC (San Bruno, CA) 1997 — 2008 Business Operations Manager • Managed all daily operational tasks for leading multi-million dollar high - tech
market strategy consultancy, while providing executive administration to C - level executives and venture capital partners • Developed and managed the firm's annual budget, proposing and implementing expense cuts, producing monthly reports and financial statements, and coordinating with CPA firm for accurate and timely filings • Oversaw all client relationship management
efforts while cultivating new business
efforts from concept to implementation, providing high -
quality service in sales
efforts while utilizing new lead tracking system • Negotiated and managed all contracts, stock grants, and financing arrangements, working closely with outside counsel to draft legal documents and resolve LLC - and proprietary - related issues • Led three office space build - outs and two office relocations, managing all aspects
of each process under aggressive timeline and budget expectations • Reduced firm telecom expenses by 22 % by streamlining IT objectives, including migration to VOIP phone system, software / hardware purchases, domain renewals, and outsourced technical support • Directed all phases
of staff recruitment while creating and implementing all HR policies and programs, including comprehensive employee benefits plans • Supervised multiple administrative staff members, conducted performance appraisals and wage / salary surveys in comparison to incentive program guidelines, and maintained HR files in accordance with legal mandates • Produced all out - going client invoices in an accurate and timely fashion to increase, cash flow and reduce aging receivables, providing consistent attention to overhead costs and vendor arrangements • Administered all company insurance policies, including E&O, general liability, bonds, partner life and disability, conducting annual benefits reviews and employee / company insurance audits • Obtained necessary certificates for consulting contracts while processing federal, state, and local business reporting requirements to maintain licenses and incorporation status • Directed all
marketing efforts and oversaw logistical aspects
of national educational workshop series, utilizing sponsorship arrangements to offset production costs • Transformed «brochure» website into a dynamic tool to better illustrate company opportunities through relevant case studies, as well as maintaining all other promotional media, including press kits and video Association
of California School Administrators (Burlingame, CA) 1993 — 1997 Issues and Planning Committee Coordinator • Executed all phases
of event planning and implementation for a membership - driven organization including 23 state committees, 5 task forces, 6 strategic planning conferences, and a conference
of 1,500 attendees • Focused on facility evaluations, bid requests, site visits, contract negotiations, and all pre - and post-conference planning processes • Produced statistical and financial reports, including budget projections and cost monitoring for developmental training
efforts • Oversaw all participant - level responsibilities, including inquiries, eligibility, registration, correspondence, and billing statements • Managed all legal professional standards calls for Northern California regions, including the processing
of attorney authorizations, the preparation
of legal assistance letters, and liens on cause
of action • Served as second point
of contact for computer inquiries and troubleshooting
efforts as well as provided back - up executive administrative support for Executive Director, Committee Chairs, and the State Superintendent
of Public Instruction • Held responsibility for software installation and hardware configuration while performing weekly AS / 400 backup and report generation
Regional Restaurant Management — Duties & Responsibilities Lead through example with consistent work ethic, attitude, and professionalism, supervising the facilitation
of food sales, overseeing restaurant operations and promoting a high -
quality, memorable customer dining experience Participate in all phases
of strategic store - level planning with other management professionals, including local staffing, service - related concerns, inventory control, merchandising, sales and revenue projections, and local competition Employ various strategies to manage and reduce food, beverage and labor expenses Supervise all store opening and closing functions, including the acquisition and sale
of all equipment, state and county inspections, general contractor relations, hiring and terminations, and financial data transmission Perform continuous assessment
of all operational aspects while furnishing oversight and guidance regarding the effective application and execution
of critical internal policies and procedures to standardize restaurant offering across
markets Meet and exceed customer satisfaction benchmarks while tracking progress versus established branch and corporate guidelines Identify and utilize talent among team members with focused training
efforts, targeted professional hiring, job fair management and the promotion
of a performance - based work environment that leverages individual talents for group benefit Provide relevant administration and oversight with respect to all HR - related functions, including payroll and compliance tasks Oversee the management
of daily, weekly and monthly food and supply inventories, in addition to alcohol products, while holding responsibility for the development
of weekly P&L statements and internal store audit execution Address local management and staff queries and resolve them in an expedited manner, promoting sustained revenue growth through relationship development and the leveraging
of both talent and resources at all locations Collaborate and communicate effectively with all store personnel as well as with members
of corporate management Execute all
marketing and sales strategies while tracking progress versus established internal and external industry benchmarks, focusing on both revenue generation, customer acquisition and brand loyalty development Maintain a strong working knowledge
of product and services as well as related industry considerations, including pricing and regulatory trends, service - related issues and local competitor operations
Claims Management Duties & Responsibilities Utilize efficient workflow organization to improve departmental efficiencies while ensuring effective client response and diligent analysis
of claims, with extensive experience in both commercial and personal lines Provide relevant administration and direction to multi-million dollar staff budgets,
quality control, fraud investigations, and complex claims reviews, earning denial authority over high - level claims cases Identify and develop talent among team members with focused training
efforts, performance reporting and analyses, and operational efficiency initiatives Deliver continuous assessment
of work force, while furnishing oversight and guidance regarding effective service strategies and techniques, loss liability monitoring, and claim litigation assistance Develop and implement the
marketing and sales
efforts of customer service team while tracking progress versus established internal and external benchmarks, providing disciplinary actions when necessary Construct customer service and claims team through effective staff hiring to aid in efficient operations and execution, delegating important tasks / assigments to line supervisors while providing branch - level guidance Aid in strategic planning and capital budgeting based on improving operating efficiency and reducing service - related production losses, collaborating effectively with senior - level management Maintain a strong working knowledge
of important industry topics, company programs and policies, and overall regulatory environment, including state - level responsibility for process changes in casualty / PIP Address important client and staff queries, resolving them in an expedited manner Lead through example with consistent work ethic, attitude and professionalism
Resort Manager — Duties & Responsibilities Directed all daily operations, customer service, personnel, and finances for multiple hotels and resorts Increased Guest Services scores by 21 % and Guest Loyalty Program enrollment by 138 % Consistently ranked as one
of the top 50 sales agents throughout the United States Oversaw human resources, accounting,
marketing, special events, and sales
efforts Planned and executed successful community events which enhanced brand awareness Responsible for multimillion dollar inventory, facility, and professional food preparation equipment Set company budgets, maintained profit / loss statements, and ensured overall financial health Performed site inspection tours as well as potential client tours Built and maintained highly profitable corporate accounts Ensured compliance with all applicable health and safety regulations Created employee recognition and development programs building staff dedication, skill sets, and value Crafted an atmosphere
of respect, professionalism, and dedication to excellence Developed a loyal client base through excellent customer service and a
quality guest experience Built and strengthened relationships with clients, staff, vendor, and community leaders Performed administrative duties such as data entry, filing, faxing, and phones as needed
We accomplish both by using our immersion in the industry to create
quality and profitable relationships for our clients, and by becoming an invaluable extension
of our customers»
marketing and sales
efforts.
With extensive outreach and
marketing efforts and knowledge
of the land, this affiliation gives our properties instant recognition, credibility, and qualification
of quality investments.
The time and
effort required to conduct a
quality market study may be significant, but it is most often critical for the creation
of a successful project — especially when human intuition may have been the primary driver
of a project.
His knowledge
of real estate and the area's real estate
market is outstanding.The property had been listed with several other agents and none matcthed the
quality or prsentability
of his
effort.
Quality marketing through a few channels is better than haphazard
efforts on all
of them.