In a recent video interview about marketing and product design, I asked McGuinness how other entrepreneurial companies could go about creating this kind of
raving fan culture.
Not exact matches
But the man remains determined to change the Tropicana
culture by peaceful means, which is why employees are now required to read Ken Blanchard?s
Raving Fans: A Revolutionary Approach To Customer Service.
For more on Vitamix, watch an interview with Holly Hacker, Director of Direct Sales and Customer Experience at Vitamix, and see how they cultivate an outstanding CX
culture through
raving fans.
In this week's episode of The Unicorn in the Room, Chobani's CMO, Peter McGuinness, shares his expert insights for creating a «
raving fan»
culture.
[23:29] Creating
raving fans within your company [25:03] A small business success story [26:56] Process - centric vs. Hero - centric [28:57] Why B players are the biggest threat to an organization [30:13] The Peter principle [33:32] Understanding what an employee's true gifts are [35:21] Business trends that will stick around [37:35] Engaging contractors in the company
culture
[0:00] Tony introduces the importance of company
culture to create
raving fans [6:08] Why
culture is a company's greatest competitive weapon [7:22] Where do a company's core values come from?
Off Screen AV Club Pepe the Frog dies, killed by his cartoonist creator who was upset that his initially harmless creation had been turned into a symbol of hate by Neo Nazis EW Nicki Minaj went on a spending spree for
fans for an hour on twitter, paying their student loans and tuition Boy
Culture congrats to Dustin Lance Black and Tom Daley who reportedly married Towleroad a
rave review of the London production of Angels in America Jezebel leaked tracklist for a deluxe reissue of Prince's masterpiece Purple Rain
Interestingly, the artist is the great
fan of electronic music so there are a couple of series dedicated to
rave culture.