The book enables readers to elevate messages and
reach the right audience through Matthews's experience and success.
Not exact matches
«They're taking different approaches to it too — Amazon is getting a lot of credit
right now in the press for their commitment to the theatrical exhibition of their film, it's not just about the digital platform, where Netflix is taking a slightly different approach — although they're doing limited theatrical with stuff too — it'll be interesting to see what the long - term end result is for those two approaches and where it all ends up, but I think
right now it's great for our filmmakers and our producers to make their money back and they have a chance to
reach massive
audiences through these digital platforms.»
Apart from the value of her
rights, she also considered all the extra benefits including having a team back her up,
reaching a wider
audience through print circulation, and standing a big chance to say she «made it.»
Since users willingly share their information — geographic location, interests, demographics, etc. —
through their Facebook profiles, you can target your
audience very specifically to make sure you are
reaching the
right people.
«The multi-channelled approach will ensure we maximise
reach and penetrate a range of
audiences, ensuring key messages are delivered to the
right demographic
through the most appropriate medium.»