Sentences with phrase «read some marketing books»

So, don't just read marketing books.

Not exact matches

I've actually read just one book here — Guerrilla Marketing.

For those in management, marketing, and sales at B2B tech companies, this book is a must - read.»

There are many classic books about writing effective copy, and «How to win friends and influence people» should be required reading for anyone who wants to improve their marketing chops.

After reading Lupkin's case study on a network marketing company that grew over seventy - million in sales with his approach, Carter knew it was time for the pair to co-author a book.

She plans to run her business from home and personally market her books in hospitals, day - care centers, schools, libraries and bookstores, where she will read her stories to children and sell the books to parents.

They are in constant education mode, reading and buying books, magazines, journals and self - help information and taking advantage of other resources they believe will improve their understanding of themselves, their work with others and their business and marketing skills.

While there are countless books you can read about sales and marketing, here's a relatively simple, proven strategy that'll teach you how to market a product and grow your sales.

«For me, this is the one book every marketing professional in today's SaaS world needs to read.

My reasoning is relatively simple: most of the books on the market that I've read or been sent are simplistic.

You'll have to read my book to learn more about that, but in the meantime consider this: it's no coincidence that the four biggest markets for robots — South Korea, Japan, the United States and China — are also the four biggest porn markets.

He is part of a national marketing campaign on behalf of 1,200 independent bookstores that is centered on a recommended - reading list known as the Book Sense 76 — in honor of 1776.

Though Kobo's apps for iPad and iPhone have earned strong reviews and millions of downloads, and though the Kobo app comes preloaded on several of the Android tablets that have made it to market (not to mention the BlackBerry Playbook), the company's internal analysis shows that the people who buy several books a month are reading them on e-readers, whatever tablets and smartphones they also happen to own.

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I'll have to give The Little book That Beats The Market a read, as you're not the first person to recommend it to me.

The commodity trading industry is starved for easy - to - read and entertaining, futures and options trading books focused on translating the complex derivatives markets.

Every entrepreneur and marketer should read Jay and Shel's book Guerrilla Marketing Goes Green.»

«I've read David's book The New Rules of Marketing & PR.

(Clearly his publisher knew that there was no point in trying to sell Comey's book to conservative audiences, and that the priority was to market it to women, who are known to read more books.)

His guerrilla concepts have influenced marketing so much that his books appear in 62 languages and are required reading in MBA programs worldwide.

«During the summer, I read your latest book, Guerrilla Marketing goes green.

The quick - reading The Little Book of Bull's Eye Investing will give you the insight and tools — along with perhaps some heightened self - awareness — you need to profit in this complex market.

Best - selling author John Mauldin's new book teaches you how to read the direction of the market, so you can make decisions that capitalize on today's investment opportunities.

Your approach to the market should be to learn enough about price action and technical analysis so that you can begin reading the market like a book and identify areas on the chart you'd like to trade from before the market gets there.

His most recent book, Clash of the Cultures, which details how companies went from an investment business to a marketing business, is an excellent read.

«The Retail Revival is a critical read for all marketing professionals who are trying to figure out what's next in retail Doug Stephens does a great job of explaining why retail has evolved the way it has, and the book serves as an important, trusted guide to where it's headed next.»

If you've read my book The New Rules of Marketing & PR or spent time on my blog, you may recall that I stress the importance of «buyer personas.»

His ideas have influenced marketing so much that today his books appear in 47 languages and are required reading in many MBA programs worldwide.

Anyone concerned with US working conditions — whether American workers, worker advocates, labor market scholars, or policy - makers — must read this book.

''... wittily written, pocket - sized guide... If you want to learn how to avoid the unpredictabilities of the stock market and the fees of middle men, then this book is well worth a read.»

And you know, look, I had read a ton of books at that point but they were so... you read «Market Wizards» by Schwager, and then you read Peter Lynch, and then you read Jack Bogle, you've got three completely different... So I read Nick Murray, was the book that made... probably changed more about my investment philosophy than anything else.

Best book on marketing I've ever read.

Read Account - Based Marketing For Dummies by Sangram Vajre, the first - ever book about ABM.

Overall the book will change the way you see viral marketing and communication in our modern age and is genuinely fun to read.

Meantime, read this, and buy the book, Broken Markets.

Using monthly returns for 3,292 actively managed mutual funds focused on U.S. stocks and contemporaneous market, size, book - to - market and momentum factor returns during March 1993 to December 2014, they find that: Keep Reading

You were listening to the investor's podcast when we study the financial markets and read the books that influenced self - made billionaires the most.

In 1992, shortly after we had started the Oakmark Fund, I read Schwager's first book, Market Wizards.

One of the things you learn early if you read Professor Michael Porter's seminal book Competitive Strategy is looking for new competitors to your market.

You need to develop marketing strategies and ways to let people know your book is available and why they should read it.

Before I read Koch's book, I thought that marketing was the thinking mans way of generating revenue, and that sales were merely a low level function.

Being a big fan of Jack Schwager's Wizard series of investment books, I eagerly read his newest book, Hedge Fund Market Wizards, and was not disappointed.

Finally, you must continue reading books written by experts on the market; doing this will help you will find tremendous success.

This is great stuff and completely concurrent with a book I am reading by David Meerman Scott, «The New Rules of Marketing and PR».

You and every other bloke who opens up an online brokerage account and reads a couple of books about «how to get rich in the stock market».

Fortunately, I have read excellent posts such as this by other bloggers as well, in addition to reading investing books that have detailed the various crazes and bear markets.

Anyone who is trying to market anything these days, must read this book.

«Great potential for growth in the Baby Boomer market,» one of the book's memos reads, «but will require awareness campaigns to promote the concept of «guilt,» which 53 — 68 - year - old respondents to a survey reported they are «less likely» or «unlikely» to experience.»

While I haven't read everything on the subject, I know of no other book like it on the market, and it really helped answer some of my own questions and provide me some direction as I seek to follow Jesus by loving and serving others in my community.

I can't claim that my list reflects comprehensive knowledge of the current book market, or even my own reading from 2012, which as per usual was more engaged with older books, but it seems unusual enough to be worth sharing.