Each time a potential
reader hears about our book, it might stand alone as a new Impression # 1.
Most
readers hear about books via word - of - mouth or author name recognition.
Now,
some readers hear about your book through word - of - mouth or through book reviews, and that might be enough to entice -LSB-...]
Instead of hoping that potential
readers hear about your book, with Author Agency's Marketing Solutions you can make an effort to promote your book and build an audience.
Not exact matches
Whether it's running, knitting, playing with your pet, a particular
book or poem, I'd personally love to
hear about it, and I'm sure the rest of the
readers could benefit from it, too.
The answers in the
book will enlighten
readers who have
heard about charter schools on the news but want to learn more.
Why should a potential
reader give a
book they've never
heard about a precious ninety seconds of their day?
If a potential
reader is entertained enough to watch a full ninety second cinematic
book trailer (always remember that on the web, shorter is better), that's a full ninety seconds that they've lingered on your title, and the next time they
hear about your
book, you can be sure that they'll remember the your name.
We want to
hear from our blog
readers, too... fill out this survey
about how you read, and we'll report back on The
Book Case with the results in a couple of weeks.
Of course, the bottom line (i.e., the difference between making sales and not making sales) is, if lots of
readers in your target market want to read your
book but they never
hear about it, they can't decide to buy your
book — and the way they
hear about your
book is through marketing.
Very few
readers purchase
books that just happen to catch their attention without having
heard about the author or the
book being recommended by someone they know.
This allows each of you access to a new pool of
readers that you didn't have access to before, and those
readers and followers will learn
about books that they hadn't
heard about before.
I decided to figure out SoundCloud (which I
heard about through the Joanna Penn interview with Viv Oyolu that I referenced above), interview myself, and embed it on the
reader - related pages on my site (
books, buy my
books, etc.) I get pretty much the same
reader questions over and over so I picked a few of the most common and answered them.
If you haven't
heard about this site, it's an ebook giveaway site where the
reader gives up their email address in return for a free
book of their choosing.
Readers can put pressure on authors... if a
reader feels like an author's
book is priced too high by the publisher, you can bet that all they have to do is tweet at that author
about the
book being priced too high, and the publisher's going to be
hearing that customers are angry.
I don't
hear much
about «ownership» issues from the
readers I know but a significant loss of retail will be as devastating for print
books as it was for the other altered industries.
Knopf publisher and editor - in - chief Sonny Mehta, who introduced the works of Stieg Larsson to American
readers, talks
about the phenomenal success of the series.How did you first
hear about the Millennium trilogy?I
heard about the
books at the Frankfurt
Book Fair in 2007.
Would American
readers who, like us, had never
heard of these people actually buy
books about them?
Because of the personal stories and words of wisdom from more than a dozen indie authors in my
book, I felt your
readers would enjoy
hearing about it.
If you've never
heard of a blog tour before, the best way I can think to describe it is like a digital version of a
book signing — a place where your target
readers are hanging out — so you can meet them and tell them
about your
book.
Thank you so much for tuning in and we'd like to
hear how you feel
about her
books and I'm sure she would appreciate reviews on Amazon if you do like them because those are very helpful in terms of other
readers looking for the
book and delving into a new area.
But it's also wonderful to have
heard from so many kids at the time, and now as adults, who talk
about how the Baby - Sitters Club
books turned them into
readers.
People always assume, when they
hear that I'm an avid
reader and that I wrote a memoir
about my father reading to me for 3,218 consecutive nights, that I own tons of
books.
If you walk away from Avon, you're walking away from that database of
readers who want to
hear about your next
book.
I am
hearing mixed thoughts
about book trailers and their impact on sales but an author reading to his audience lets the
reader fill the
book and the author.
I have
heard the comparison made that romance
books consumed rather like candy by their
readers — and the candy - makers want the consumers of it to feel OK
about buying their next box «o chocolates, and the one after that.
I'm hoping, though, that I'll end up being one of those
readers we're
hearing about here who discovered a wonderful series through the first free
book in the series.
Talk
about the things that are important to you, that those potential
readers of your
books might also like to
hear about.
And even if they didn't, most
readers aren't going to randomly purchase
books from the back of Amazon's search list, but are going to choose titles they've
heard good things
about or from authors they've read before.
We want to
hear what your
readers have to say
about your
book, but we don't allow reviews for
books that have not yet been published or released.
The pros will continue to put up quality work, with great covers and enticing back cover blurbs and well edited sampling so that
readers will find new authors the same as they always have; having
heard about an author from a friend or seeing them mention in a blopg or on a writers site or panel, maybe an online review, They'll «pick up» the
book that looks attractive and interesting, check out the description and maybe reading the first few pages.
For
readers, we love to
hear about what makes you buy a
book, and things you love and hate
about what you read.
It's not just having to arrange for your own editing via the trad publishing route — when I read arguments against self - pubbing, I always
hear about how hard it is to market your
books and find your
readers.
and looks forward to
hearing from
readers about their experience reading the
book!
Sometimes you lose a
reader in between
hearing about your
book on your blog and the check out at Amazon.
I just blogged
about this yesterday; a few weeks ago, I
heard from an author who had priced all his
books at free and he wasn't reaching
readers.
Hear from an innovative independent
book publisher
about how they are breaking past the text - only barrier and delivering enhanced / illustrated eBooks that work for
readers and make economic sense to produce.
Our website, Reading Deals, is actively growing a list of
readers who WANT to
hear about your
book promotion.
If a
reader takes the time to contact you, thank them and ask how they
heard about the
book.
As usual, it was a good evening:
About 50 travel writers and
readers chatted around the bar before heading downstairs to
hear Tony Perrottet and Elisabeth Eaves read from their new
books.
As the Supreme Court of Canada sits today in
hearings over a national securities regulator, a new
book about the judges of the country's top court has just hit the shelves (and e-
book readers).
About Me Contact
Books Reviews Ask a Manager yes, you really should write a better cover letter March 7, 2011 Periodically I
hear from
readers who tell me that after they started approaching their cover letters differently, as I advise here, they started getting interviews.