Sentences with phrase «recent proactive strategy»

Richards also pointed to the Mexico Tourism Board's recent proactive strategy with regard to the Zika virus: using trade, consumer and social media channels to educate people and abate fears in a way that helped calm a potential threat to tourism before it could become a major crisis.

Not exact matches

In a recent edition of Harvard Business Review, authors Andrew Winston, George Favaloro and Tim Healy make the case for a proactive role for the C - suite on energy (see: Energy Strategy for the C - Suite, Harvard Business Review, Jan. - Feb.