Regular subscribers to my blog and e-newsletter know that I highly recommend the power of email marketing over social media.
If so, I highly encourage you to take about 30 seconds to become
a regular subscriber to this blog.
If you are
a regular subscriber to my blog you may have noticed the new subscribe button at the top of each post.
Not exact matches
Things are coming in hot and heavy and I feel it's important
to drive value for my
subscribers by posting more
regular Private
Blog content.
This 250 × 125 ad appears on the right sidebar of all
blog posts (200,000 pageviews per month), and at the bottom of my
regular emails that go out
to subscribers (about 10,000 emails per month).
You can use your
blog posts
to inform
subscribers about your books and events as well as keep them engaged with
regular informative or entertaining posts.
Baseball fans — Before I get
to today's picks, just a quick reminder that yesterday we announced some exciting MLB news on the PlayStation
Blog — a new MLB.TV application for the PS3 is available from PlayStation Network and allows MLB.TV
subscribers to watch every
regular season game live in HD — very cool stuff!
In general, for law firms, we find that email marketing is most suited
to marketing
to existing clients and referral sources (simply because these
subscribers are accustomed
to receiving emails from attorneys at your firm on a
regular basis), while
blogs and social media are more effective at marketing
to prospective clients, the media and other unknown parties.
In this post Balasubramani lays out in detail some of the pros (branding; chance
to move
to a better platform; fresh start with no baggage) and cons (loss of «google juice;» loss of
subscribers /
regular readers during the transition) of scrapping his current
blog.