Sentences with phrase «relative switch costs»

Not exact matches

The relative staying power of these trends, however, will largely depend on consumers» changing perceptions of gas costs: In other words, will they switch back to cars once they become accustomed to a new era of $ 4 + gallon petroleum?

Porter's theory says that a customer's potential to switch to a substitute product will increase under a number of circumstances such as relative price, low switching costs, and ease of substitution.