If you find that your qualifications extend to more than one job type, create different variations of your executive resume tailored to each position, incorporating
a relevant brand proposition and competencies in each version.
Not exact matches
We recently underwent a competitive audit to analyze competitor sets and gather
relevant data, including new product development trends, packaging, price points, product sizes, category trends, label designs, product colors,
branding hierarchies, claims and selling
propositions.
Resumes have morphed over time from being a career history document often leading with an objective statement — to a career marketing communication showcasing
relevant achievements,
branding and metrics, to link good fit with value
proposition.
Yet, I assure you, you can create a document that reflects your accomplishments, tells your unique story, and is
relevant to your new employer.This is where all that talk about finding your niche, your
brand, your unique selling
proposition, and targeting your job search will come in handy (more on this in another post.