We're adapting how we connect to one another and also constructing new roads for sharing, filtering, and ranking
relevant social objects.
When I get your attention with
a relevant social object, you're more likely to tell others about it or click the share button.
Not exact matches
Anxiety was measured in two behavior tasks that are designed to trigger
relevant behaviors and contrast the tendency for mice to explore or engage in
social investigation against the anxiety - producing properties of novel
objects in the cage (the marble burying test) or an open, brightly lit space (a novelty - induced decrease in eating test).
As search plays an increasingly important role in the investigation process of surfacing qualified candidates and
social objects around
relevant topics, we quickly become brand managers for our intellectual and personal assets.
But once we introduce a
social object, we must stand ready to handhold existing subjects throughout the
social web as well as create a publishing calendar rich with
relevant content, programmed specifically for each network in which we maintain a presence.
As SEO helps increase the visibility of content in Google and Yahoo for example, SMO helps build the essential bridges between
social objects and the individuals performing searches to find
relevant content.
These activities serve as
social objects and as such, they reveal information that can transform activities into
relevant content and experiences that are presented to us in the near future.
As attention spans continue to thin and as interesting content spins through attention dashboards at blinding speeds, brands must proactively connect
relevant information to
social beacons who can lend credibility and spark conversations and dialogue around the
objects we introduce aligned by theme and context.