Sentences with phrase «religious television audience»

In chapter 8 the research concerning the following questions will be examined: How large is the religious television audience?

Findings of these studies have been remarkably consistent in relation to major demographic characteristics of the religious television audience.

Along with other research studies, they provide the material for development of a relatively clear profile of the religious television audience.

The poll also identified characteristics among evangelicals which correspond to other characteristics already noted as significant in distinguishing the religious television audience from the non-audience: the typical U.S. evangelical was characterized as a white female Southerner, aged 50 or over, with a high - school education and a modest income.

First, one needs to look at the dominant characteristics of the religious television audience: most viewers are people who are already active church members.

The characteristics of the religious television audience.

The size of the religious television audience.

(44) In commenting on these correlations, Buddenbaurn noted that the religious television audience reports quite different needs from those of the general television audience, Television viewing as a whole has been found to be most useful in satisfying the needs to be entertained, to kill time, to relax and release tension, and to avoid feelings of loneliness.

According to the diaries, there is a total duplicated national religious television audience of 24.7 million weekly for religious television programs.

David Clark and Paul Virts, «Religious Television Audience: A New Development in Measuring Audience Size,» paper presented at The Society for the Scientific Study of Religion, Savannah, 1985.

According to the diary data, there is an aggregated duplicated national religious television audience of 24.7 million.

Not exact matches

(10) Sustaining - time programs still attract comparably large audiences by religious television standards when they are given comparable broadcast time.

Changes in the nature of religious television in the 1960s and 1970s can therefore be seen to have been a function of a historical coincidence of a number of related factors: social conditions, government regulation, audience response, and general trends in religious culture.

«The audience for religious programs on television is not an essentially new, or young, or varied audience.

Taking into account viewing duplication and correcting for the fact that the diaries may underreport by as much as 15 per cent, the study says that the number of people who have watched at least one - quarter hour of religious television per week is about 13.3 million, or 6.2 per cent of the national television audience.

J. L. Dennis, «An Analysis of the Audience of Religious Radio and Television Programs in the Detroit Metropolitan Area,» Ph.D. dissertation, University of Michigan,

As noted, the majority of the audience of religious television programs are people who are already actively involved in a local church and there is therefore little empirical evidence to support the contention that religious programs on television are «draining people out of the local churches.»

The paid - time religious producers sacrificed that freedom of programming when they made themselves dependent on their popularity with their television audience.

For example, in the presence of the advantage held by the paid - time religious programmers, several denominations which had previously cooperated with others in the common production of religious programs have now decided to compete on their own through the purchase of their own television stations, the production of their own programs, and the cultivation of their own audiences.

The objectives of the religious television program need to be spoiled out first in terms of what audience it hopes to target.

Buddenbaum found that the regular audience for religious television programs comprised mainly blue - collar workers and «others,» which included housewives and non-classifiable employed persons.

These services are able to derive on a regular and comparable basis a large body of information on different aspects of the audiences of religious television programs.

While the characteristics mentioned in the previous section dominate in the audience of religious television programs, evidence suggests that these programs are watched on occasion and in some cases regularly by non - Protestants, non-evangelicals, those of higher income and education, those in white - collar occupations, and those who claim no religious interest or church affiliation.

Paid - time religious programming has justified its dominance of the religious television field in recent years by suggesting that with its independent financial resources gained through audience cultivation and support it has been able to overcome the limitations experienced by mainline broadcasters as they worked with the local stations and networks on a public service basis.

These figures certainly do not tally with other research, such as the Nielsen surveys which list the combined audience for all syndicated religious programs on television in November 1980 as 19.1 million adults and children.

It appears that while paid - time religious television programs have achieved a measure of financial independence from networks and stations, their financial dependence on their audience exerts a comparable influence.

While the broadcast evangelists envisage television as a God - given tool by which to reach «the world» with their message, research on religious television programs indicates that the actual audience of most religious programs is highly segmented and that those who watch usually do so for very specific reasons.

(5) Solt, in a study of religious program audience in a New York county, found significant differences occurring at age 44, (6) while Buddenbaum found that frequent viewers of religious television were most likely to be over the age of 62, while those who never watch are more likely to be under age 34.

The research indicates that the dominant audience of religious programs on American television is people who are already religiously interested and church attenders.

Increasing age has consistently been found to be one of the strongest distinguishing variables between the audience and non-audience of religious television programs.

As may be expected, religious affiliation and interest are consistently strong differentiating variables between the audience and non-audience of religious television programs.

In evaluating the influence religious television has or may have on its audience and society, one needs to be aware, therefore, of the perspective from which the subject is being viewed.

Audience figures presented in detail in the next chapter suggest that these syndicated programs have displaced higher - rating network programs, which may also result in a smaller audience for religious programming on telAudience figures presented in detail in the next chapter suggest that these syndicated programs have displaced higher - rating network programs, which may also result in a smaller audience for religious programming on telaudience for religious programming on television.

The adoption of purchasing of air - time and audience solicitation as the basis for religious programming on television does not necessarily result in the breaking out of the religious ghetto, but has mainly resulted in religion's becoming more firmly ensconced in it.

Several of the findings from this uses - and - gratifications approach are of direct importance for understanding the nature of the audience of religious television programs and the reasons for viewing.

Of the 176 religious program producers, agencies, and television stations approached by the author in 1981, for example, only six indicated that they had undertaken independent research into their program audiences or program effectiveness.

Far from being a broad medium of communication, religious programs on television appear to be a specialized programming service for a specialized audience.

H. W. Robinson, «A Study of the Audience for Religious Radio and Television Broadcasts in Seven Cities throughout the United States,» Ph.D. dissertation, University of Illinois.

Arising out of their research into the audience of religious television they noted,

The plateau reached in 1977 and the demographic characteristics of the audience attained at this point provide a different picture and a different perspective: that paid - time religious programming on television is not a universal model of religious faith for the future but is primarily a specialized programming service for a specialized audience.

Central to an understanding of what will be the future of religious television in America is the fact noted in the research on audience sizes: that the audiences for paid - time religious programs as a whole reached a plateau around the year 1977.

Haddon W. Robinson, «A Study of the Audience for Religious Radio and Television Broadcasts in Seven Cities throughout the U.S.,» Ph. D. dissertation, University of Illinois, 1964, p. 130.