By their definitions, solicitors
request things of value, and peddlers engage in commerce: canvassers engage in First Amendment protected activities, including disseminating commercial information (but not making sales).
The whole purpose of the compelling offer is to provide an incentive to your visitors to «engage» you by
requesting the thing of value in the offer.
Not exact matches
This process also takes time, as they need to verify the
value of the collateral and consider many other
things before they can approve the
request.
When considering whether to accept a client, you should consider two
things: (1) the
value to the client
of the
requested work; and (2) the
value to the firm
of the
requested work.
I think so often metrics in the law firm library circle around
things like number
of reference
requests, docketed / billed hours spent, and budget targets; it is good to learn about alternatives that provide more
value for measuring performance.