Sentences with phrase «requires large print runs»

First of all, publishers justify giving authors only 8 - 15 % royalties in the print world because publishing a novel includes a lot of financial risk: to get those low per - book printing costs requires large print runs, and that involves up - front capital and the risk of paying for a bunch of books that never sell or get returned.

Not every book requires a large print run of physical books in order to succeed.