Safeway's new Snack Artist cheese curls and potato and tortilla chips, packed in innovative resealable bags, should «take market share from branded people,» CEO Burd said in March.
Designed to be shared, the resealable pouches are ideal for on - the - go snacking and are designed to tap into the growing bagged candy market, which is currently worth # 611 million and growing at +2.3 %.