In addition to coaching the craft / industry side, she breaks down in easy to understand language
the retail side of the book culture offering best practices for signings based on over 100 book signings in 10 years, including at least three yearly multi-author signings hosting with over 50 authors each time.
Not exact matches
What started out as a
side project for Sharmadean Reid has grown into two constantly
booked nail salons, her own line
of products that sell at
retailers such as Topshop, two
books, -LSB-...]
Her background on the buying and
retail side of publishing affords her helpful insight into what types
of books will sell and how to market them.
If you're a darling they put a lot copies on a lot
retail shelves (a bit
of bribery and arm - twisting goes on — on both
sides, and this has little or nothing to do with readers liking or disliking the genre /
book / author).
The future will be a mix
of indie bookshops and the big A. And if Amazon keeps figuring out the physical
retail side of things, and gets author events,
book clubs, and writing workshops going, they may be able to beat the indies at their own game.
Here's how bookstore owners and buyers see
book covers on the Shelf Awareness website, a site that serves the brick - and - mortar
side of book retailing.
And then there's the whole other concern
of the people connected to the production and
retail of print
books... As Neil Postman points out, technological leaps forward always veil a darker, less positive
side.
Since the company was playing catch - up to some extent with Amazon's Kindle — at least in the e-reader department — it came up with a way
of getting the major publishing houses on its
side: instead
of the wholesale - pricing approach that existed prior to Apple's entry into the market, which gave
retailers (including Amazon) the ability to set
book prices wherever they wanted, the agency model would allow publishers to set the price.
If you're a little fancier, and are after an Apple Watch Edition, you can have a more senior member
of the
retail team take you into a
side room and show you every version
of the Watch, from Rose Gold to... Yellow Gold (complete with the admittedly - awesome charging box) then you can
book that too, spending an hour or so looking at all the features in as much detail as you want.