It can track conversions (actions) on your website as a result of your Facebook Ads,
retarget specific audiences, and give you valuable insight into how your users are interacting with your content....
Not exact matches
Retargeting a non-fiction book to a more
specific audience.
For example, if you realize that the bulk of your ads are coming from a
specific age group, you can
retarget your
audience to include just that age group.