Implemented simplified direct response strategy using programmatic buying that improved
return on ad spend by 18 %.
Acceleration Partners grew client's overall revenue by 206 % year - over-year (YOY) while maintaining
their return on ad spend goal of a $ 9 and recruiting over 800 quality affiliates into program.
Anecdotal tests of the program provided by Facebook show promise, with Chicago car dealership Castle Auto Group seeing a 24X
return on their ad spend through a combination of Facebook offers targeted to Custom Audiences of their existing customers.
We should be able in the very near future to take all these elements and say, oh this is your objective, we'll obfuscate all this complexity and hit a target [
return on ad spend] you have.
Google says Warmoth Guitar Products, one of the early advertisers to use YouTube Director onsite, saw a 13x
return on its ad spend and a 130 percent increase in revenue from the video ad it created.
The company hasn't shared any comprehensive metrics on how well these ads perform, but did note in a blog post a single case study where a custom guitar shop saw a 13x
return on ad spend, and a 130 percent increase in revenue from the ad.
Ahead of his talk at Pocket Gamer Connects London, Leiser discusses the company's business and
return on ad spend
Combined with higher conversion rates, long tail keywords generate much better
return on your ad investments.
Attracting specific people maximize
the return on your ad campaign, compared to paying for blind impressions having no merit or gravity to your company.»
Combined with higher conversion rates, long tail keywords generate much better
return on your ad investments.
Putting all of this in place allowed us to begin basing our decisions on
Return On Ad Spend (ROAS).
The good news is, if you become proficient with these tools, you should see a positive
return on your ad investment.
Join us as we discuss how Molly helped one of her clients successfully launch a Christian documentary and generate 100,000 leads for less than $ 1 / lead, how you can use the «MAGICC» method to convert cold traffic, and how the 3 - step «Ecommerce Ad Amplifier» led to a 5.8 X
return on ad spend.
«This approach, using a video intended for organic as an ad, reduced cost - per - action by 3.6 % and increased
return on ad spend by 24 percent.
Calculate your campaign costs and estimate your conversion rate to arrive at
a return on ads spent (ROAS).
Not exact matches
«When people discover the great new thing isn't quite what they were promised, they
return to what's proven to work,» says James Heller, CEO of Wrapify, a new advertising platform that connects brands with drivers to create splashy
on - vehicle
ads.
To add to that, Adobe released its first annual Social Media Intelligence report and
ad clicks, impressions and marketer's
return on investment all increased from 2012 to 2013.
This means there was no conversion, nor any
return on investment for the
ad.
For starters, the company must prove to advertisers that the
ad - dollars they spend
on Snapchat will see meaningful
returns.
Twitter's Tailored Audiences is only days old, yet we already have a few tips to help you get a better
return on your social retargeting
ad campaigns.
Facebook can be the most lucrative marketing activity you ever do for your business, but the problem is that most people spend $ 50
on a couple of
ads, then get discouraged and quit when those
ads fail to create a positive
return on investment.
The odds of them
returning to your website to make their purchase is increased since that
ad will now appear
on websites that they visit after leaving your site.
For those who are concerned about the reach of their video - marketing content, 92 percent of mobile video consumers share videos with others, 75 percent of online video viewers have interacted with an online video
ad this month and 52 percent of marketing professionals name video as the type of content with the best
return on investment (ROI).
Posting has become a big lab experiment for Madison Avenue, and the social media companies are eager to prove their relevance to corporations, specifically, in terms of
return on investment for
ad dollars.
Thanks to high - tech adaptations, print directory
ads still provide tremendous
return on investment.
While some companies promise
ad views, a company like Bounce Exchange is promising a
return on investment.
A riff off a Budweiser commercial, the
ad features a dog that's lost and then
returns to its owners only to find out its being sold
on a GoDaddy - powered website.
This great
return allowed us to scale our sales just by increasing the
ad spend
on the video, which has continued to work exceptionally well and automated our monthly sales revenue.
RadioTail's podcast
ad network, advanced metrics and dynamic
ad serving technology ensures that advertising in podcasts will reach the right audience and deliver a great
return on investment.
Bonus Tip: Your Google Adwords
ads will produce a better
return on investment the longer you use Adwords.
Gaurav Mendiratta, founder and CEO, SocioSquare, said, «Everyone is facing common problems of
return on investment (ROI) from social
ads, as well as their content reaching to only a few per cent of their followers / fans.
Gaurav Mendiratta, founder and CEO, SocioSquare expressed that today the medium is repeatedly being questioned
on the
return of investments
on social
ads.
Both Twitter (NYSE: TWTR) and Snap (NYSE: SNAP) love to talk about how they're improving the
return on investment for marketers with their
ad products.
So, not only do Snap and Twitter have to improve their
ad products»
returns on investment, but they have to improve them to a point where more marketers get a better
return from their products than they do from Google or Facebook.
So, if there's any concern, Facebook isn't seeing it, and thinks there's still room to improve
return on investment to support higher
ad prices.
The two companies and their subsidiaries combined to offer the top
return on investment for 86 % of senior U.S.
ad buyers, according to a recent survey from Cowen and Company.
But Wehner's words perfectly summarize why Facebook and Google continue to take share of the global digital advertising market despite Twitter and Snap's efforts to improve their
ad products»
returns on investment.
As mentioned, increasing
ad prices can be a factor in declining
return on investment.
However, one element of Facebook
Ads that consistently takes newcomers by surprise is the potential
return on investment that advertising
on Facebook offers, and how far savvy advertisers can stretch a limited
ad budget
on the platform.
So far, however, WhatsApp generates no
ad revenue, which is not a good
return on a $ 19 billion investment.
A primer and links
on the recent dustup over Cardinal Robert Sarah's call for a
return to
ad orientem posture.
A roundup of recent pieces of substance
on the continuing controversy over Cardinal Robert Sarah's call for a
return to the
ad orientem posture.
6989
AD — Christ
returns to find no Christians left
on the planet, in fact, all religions had dried up waiting for anything divine to happen nearly 4500 years previously.
The fans
on this board seem primed for disappointment until
AD can
return.
And while television audiences may grab snacks when those ubiquitous Cialis
ads air, Roy must monitor what's happening
on each of the 125 screens that line the wall opposite his control console so you won't miss critical shots after you
return from your bathroom break.
In practice, Google
Ads have turned out to have an excellent
Return On Investment when used to build fundraising lists.
Google
Ads are very easy to track, and they integrate directly with Google's website analytics package (and can be integrated with the tracking features of many common CRM / fundraising / advocacy systems), which makes it particularly easy to calculate the
Return On Investment from an
ad run.
In both cases, the advertising campaign was credited with providing at least a 200 percent
return on the cost of the
ads.
And that meant search
ads, since new media team head Joe Rospars has said that search
ads yielded a
Return On Investment as high as 10 - or 15-fold, presumably measured in campaign contributions.
With Obama campaign staff reporting a «ridiculously» high
Return On Investment for list - building search
ads and Google giving Grants to nonprofit advocacy groups like a crack dealer handing out freebies in a new territory (and for much the same reason?)