Analysts have said Nintendo «s family - oriented game titles compete with smartphone games more directly than titles from
rival console makers Sony (sne) and Microsoft (msft), which focus on high - end graphics targeting core gamers.
Not exact matches
Microsoft's monthly tinkering with the Xbox One's system software will produce something special in October, as the
console will at long last offer the kind of distinct, smartly - designed system - wide functionality that could make
rival console -
makers jealous.
Apple, not
console makers Microsoft and Sony, has become Nintendo's closest competitor in recent years, the American computer giant pilfering the latter's staff and carefully marketing the iPod Touch as a handheld game system to
rival the Nintendo DS's turf.
Investors have long called on Nintendo to shift focus to mobile devices after losing customers to both smartphone gaming app
makers and
console rivals such as PlayStation
maker Sony Corp and Xbox
maker Microsoft Corp..