This greater level of understanding and awareness of the threats to growth that are beyond the control of business alone is an important aspect of the
changing role of business in society.
Corporate responsibility, strategic philanthropy or social responsibility:
the role of business in society has many names.
As business leaders answer that question, they are redefining
the role of business in society and reassessing the notion that the primary purpose of a company is to deliver profits for its shareholders.
If the past two decades are any indication,
the role of business in society has changed.
He wants «to signal that the General Counsel must operate effectively inside the corporation but with an external vision that helps define
the role of business in society.»
B Lab Co-Founder Andrew Kassoy said companies adhering to B Corp's mission - aligned structure were helping drive a cultural shift about
the role of business in society.