Selling the sizzle makes it possible for prospects to smell the steak cooking, to hear the fat dripping into the fire, to see the juices
running onto the plate and to taste the smoky barbecue flavor — even when there's nothing in front of them except you.
Not exact matches
To assemble cake,
run a knife around the edges of the pan and turn the cake
onto a large
plate or platter.
Ran a knife around the edge of the puddings to loosen them, then turned out
onto plates.
Run a spatula around the edges and underneath the frittata until you can lift it
onto a serving
plate.
Run a table knife along the edge of the rolls and immediately invert them
onto a dinner
plate and then invert them again
onto a cooling rack.
To remove cake from pan,
run a knife along the sides, then invert cake
onto a
plate and invert again
onto your serving platter so that the cake is right side up.
Run a knife around the edge of the panna cotta and unmold each one
onto a
plate and circle with the coulis.
Run a knife around the edge of the pan to loosen the sides, then turn the cake out
onto a serving
plate.
Run a knife around the edge of the pan and invert the cake
onto a serving
plate.
Run a butter knife around the edge, then invert
onto a cake stand or serving
plate.
Run a sharp knife around each cake and invert
onto a
plate or another sheet of parchment.
Run a knife around the edges of the cake pan, then flip the cake out
onto a serving
plate.
Run a thin knife around edge of pan, then invert cake
onto a
plate and cut into squares.
Serve in the jelly jars or ramekins (or unmold by dipping ramekins briefly into hot water and
running tip of a knife around edges, then invert
onto plates).
Run a small, thin knife around the edge of the pan a couple of times before inverting
onto a cake stand or large serving
plate.
Run a knife around the edge to loosen the pancake, then invert it
onto a serving
plate.
Run a knife around edge of ramekins; carefully invert cakes
onto dessert
plates.
Pour the sugar
onto a small
plate and remove the glasses from the freezer and
run the edge of the glasses through the sugar.
To unmold,
run a knife around the inside of the pan and invert the mousse
onto a serving
plate.
[3] Typically, Margo would «line up variously colored inks
onto a
plate, apply a roller to the colors to mix them, ink the cellocut with the blended pigments, and print the now multicolored
plate in a single
run through the press.»