In fact, 96.9 % respondents
said small business customer service usually thank them.
Not exact matches
Said Connie Steele, director of Network Solutions: «Social media can be the best friend for
small business owners who constantly seek new ways to attract new
customers and retain the ones they have at a relatively low cost.»
In December, JPMorgan Chase
said it will use alternative lender OnDeck's credit - scoring technology, in an attempt to more quickly underwrite credit to some of the giant bank's 4 million
small business customers.
Securing a big
customer is often «fabulous» for a
small business, at least from a revenue perspective,
says Woyzbun.
«I believe the CEO of a
small - to - medium
business has three major duties: to make sure there is money in the bank; to get the right people in the right roles; and to guide the long - term vision for the company,»
said Nick Gray, the founder and CEO of Museum Hack, a team - building company in New York City that counts major brands, including Facebook, among its
customers.
Customers want to support cool
small businesses like Kepler's,
says Sutherland; they just need a little nudge.
It's a
small yet effective way to
say thank you to
customers while keeping your
business top - of - mind.
But big
customers can leech time and attention from other clients and, if they pull out, leave a
small business in a rough financial spot, he
says: «All your eggs are in one basket.»
With so much
customer data on e-commerce sites, it's critical for
small business to have an elevated level of security,
says Tobok.
Dorsey
said Square's own technology has given it an eagle's eye view into its
customers» day - to - day operations and selling patterns, which in turn has sparked another
business opportunity, in
small -
business lending.
In addition to increased efficiency, he
says, «credit cards allow
small businesses to extend immediate, unsecured credit to their
customers to increase sales without bearing any of the credit risk.»
After all, GoDaddy's main
customers are
small businesses, over half of which, Irving
says, are run by women.
Irving
says they were memorable and helped brand awareness reach almost 80 percent (high for a company with revenue under $ 2 billion at the time), but they alienated an important segment of his
small -
business customers — namely, women.
McClurg, who served with the FBI before joining Lucent (ALU), then Honeywell (HON), and now Dell,
said he spends about half of his time («at the request of Michael») meeting with
small - to - medium sized
businesses and
customers.
That's bad because, as the report
says, the ability «to reach
customers beyond Canada's borders helps
businesses alleviate the challenges associated with operating in a relatively
small domestic marketplace.»
«
Small business owners should not worry about [a higher minimum], because they will get a higher quality of work, and your
business will get much bigger returns from happier
customers if you have happy employees doing a good job for you,» Nguyen
says.
So I would
say the employees in your store or the employees that are on the front lines of your
business, large or
small, are interacting with
customers as often if not more often than you.
In fact, 82 percent of
small -
business owners
say they use social media to engage with
customers, according to a recent social - media awareness survey from online - marketing company Constant Contact.
«People are shocked when I tell them that, with Facebook's user applications for
small businesses, I can find my key
customer base right down to the block he or she might be on,» Lawrence
says.
Nearly a third (32 percent) of
small -
business owners in the retail trade industry
say their
business competes with Amazon for
customers.
It's vital for
small businesses to show they've got their
customers» best interests in mind because they don't have the familiarity of big brand names to fall back on,
says Robert Siciliano, a Boston Internet security consultant.
Small Business Website Design: Make It Clear to Visitors What
Business You Are In Since you only have a few seconds to engage your visitors and keep them on your site, it's important that your value proposition and intent be clear the instant
customers hit your homepage,
says Binch.
Although most early
customers are big companies, GoodMail is actively pursuing
small businesses too, because they're most likely not to have IT staff to deal with spam problem, Stiles
says.
«Start - ups, entrepreneurs and
small -
business owners may not have the capital to purchase a 3 - D printer on their own, but they may have a need to show prototypes to their current and potential
customers,»
said Michelle Van Slyke, vice president of marketing at UPS, in a statement.
Come up with a
business idea that can grow nationwide or even worldwide,
says Johnson, whose most recent venture is EasyFollowups.com, a company that helps
small businesses connect with
customers.
Steve King, a partner at Emergent Research,
says small businesses are natural innovators because of their size, ability to turn on a dime, and owners» proximity to
customers.
«If I'm a
small -
business person, the one thing I don't want to see is the expiration of the payroll tax cuts, because I'd like to have my
customers with a bit of a boost to their paycheck,»
says Jared Bernstein, a former top economic adviser to Vice President Joe Biden.
«Our studies have shown that companies will switch brands 78 percent of the time if they have a bad
customer experience,»
says Marie Rosecrans, SVP of
small business marketing at Salesforce.
«By taking Microsoft's productivity offering, Office 365, and customizing if for a
small businesses owners, we've jointly developed a unique product to meet our
customers» needs,»
says Steven Aldrich, senior vice president of
business applications at GoDaddy.
While supporters
say the law protects
small business owners» religious freedom, critics
say it will allow for discrimination against gay
customers and drive
business out of the state.
Appearing in the top local search engine results is especially important to
small brick - and - mortar
businesses trying to attract nearby
customers, Rand
says.
Business observers
say independent companies that have hit the big time always make their
customers feel like they're still working with a
small, personal operation.
What emerged is a picture of a
business at a crossroads: As the company expands into new markets and adds stores — analysts
say the grocer could easily triple its size in the coming years — it must find a way to maintain its
small - store vibe with
customers.
«
Small businesses need to determine who their
customer base is,»
says Whisenhant.
«We find that
customers want to scale smoothly, without additional license purchases,»
says Douglas O'Flaherty, senior product marketing manager for Red Hat, a Linux provider whose Red Hat Enterprise Linux is used by
businesses large and
small.
«As the fastest growing technology company in Australia, we are determined to remain the leading online
small business lender, work with quality partners that share our values, and put
customers at the centre of everything we do» Bertoli
said.
61 % of
small to medium sized enterprises
said that more than half of their revenue comes from repeat
customers, yet still so much focus is put on reaching and engaging with new consumers for better
business success.
Small, independent retailers often fear for their
business when a big box giant moves in, but this is not a huge concern to Thomas Balistreri III, vice president and co-owner of Sendik's Fine Foods Inc. «New competition always presents its challenges, but company profile it also helps us stay focused on our mission, on what we Sendik's Fine Foods Inc. do best — providing
customers with an unparalleled shopwww.sendiksfinefoods.com Annual revenue: $ 30 million ping experience,» he
says.
After NAB
said last year it would boost its
business banker ranks with 100 new staff, executive general manager of NAB
business Cindy Batchelor
said she expected the bank would invest more resources to target
small and medium enterprise
customers.
The owners of Jensen's Twin Palm Resort and Marina in Captiva Island, FL, concurred,
saying, «As a
small business, music plays an important part in providing our
customer a happy atmosphere within our busy resort and marina.
Its National Chairman, John Walker,
said: «The increase in VAT to 20 per cent will however, hurt
small firms who will have to pass the increase on to their
customers, unlike big
business which can absorb the cost.»
Supporters
say that a large portion of self - storage
customers are
small businesses.
Right now, the only companies using the app to advertise to
customers are
small businesses in Orlando, Florida,
says Skrite co-founder Arshia Siddique.
«The tools available to figure out the gap between what a
customer costs and what a
customer is worth are now available to even
small businesses,» he
says.
«[
Customers] may want Windows or Android; or they may want big screen or
small screen, they may want keyboard or tablet; HTC will let the consumer decide,» is exactly what Peter Chou had
said while speaking at Mobile
Business Briefing.
«
Small business customers are looking for a partner that will help them navigate the sometimes overwhelming and confusing wireless experience and provide the biggest bang for their buck,»
said Bruce McGregor, senior analyst with Current Analysis.
The case basically stems from authors and
small publishing houses
saying the current methodology is anti-competitive and
customers are going to do
business with the companies that lower VAT Rates.
Phil Offer, Marketing Director of Optus
Small and Medium
Business,
said, «As a leading provider of smartphones, our aim is to provide
customers with greater choice and exceptional value so it's fitting that we've taken the market lead as the first carrier to offer the BlackBerry Torch in Australia.
Dell consumer,
small and medium
business chief Steve Felice went on to
say «We launched a series of products and they've sold, but we launched them all in
small volumes to see
customer reaction and behavior».
Conversely, when dealing with a
small business, just 5.7 % of respondents
said customer service expectations are usually missed.