Google likes it when you produce quality content, using
the same key words, for many years!
You'll want to use
those same key words in your LinkedIn profile so that employers and recruiters searching LinkedIn to fill job openings can easily find you!
He wants
the same key words in his, the same formatting, the same skills highlighted, and the same kind of feel for him as a person.
And, remember,
these same key words will be the foundation for your interviews.
Mirroring the employer's requirements creates a recognition of what they're looking for, but long before your resume gets into the hands of an actual human being, it will likely pass through an applicant tracking system (ATS) that's been programmed to look for
those same key words.
Weave
those same key words and phrases into your cover letter, because that's the first document the reader will likely review.
In 2013, however, customizing your resume with
the same key words and phrases used in an employer's job listing can prevent rejection from screening software your resume might be sifted through.
Each database was searched individually using
the same key words and any specific thesaurus / MeSH headings suggested by the database.