Under the supervision of the Digital Content Sales & Marketing Manager, responsibilities will include, but are not limited to: • Develop prospect lists the GOS team in building lists for marketing campaigns using Microsoft Excel • Contact key decision - makers, including appointment setting, cold - calling and other preliminary sales activities • Prospect research and analysis of opportunities (by
school district, company, university size,
budget etc.) • Help set up email
templates and calling scripts • Help with prospect onboarding into platforms including Salesforce.com • Discovery and evaluation of new tools and processes to optimize data collection and lead generation