Sentences with phrase «secure brand endorsements»

Since it took over the SMA brand in 2012, Nestlé has recruited a network of Clinical Representatives, whose stated responsibility is to secure brand endorsements and sales opportunities:

Not exact matches

The public - facing marketing strategy follows Nestlé's recruitment of a national network of SMA Clinical Representatives, whose job description gives their responsibility as securing «brand endorsement» from health professionals.

Nestlé has recruited a network of clinical representatives to target health workers, with the stated purpose of securing endorsements for the brand.